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CITY

Marshall

Virginia · 3,219 residents · 2.884 sq mi
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The short version

Marshall is wealthier than most US places, with a median household income of $93,594. Population has held roughly steady since 2023. 21% of adults hold a bachelor's degree or higher, below the national rate of 36%. Median home value is $436,000. At a median age of 33.1, residents skew younger than the country as a whole. It sits in the top 10% of US cities for household income.

At a glance
Wealthier
above the US median
US median: $82,259
Younger
median age 33.1
US median: 38.9
Less educated
21% hold a bachelor's degree
US average: 36%
Stable housing
home values roughly flat, inflation adjusted
US median home: $376,019
Section 01

Population & growth

Total population
3,219
Unchangedsince 2023
from 3,213 in 2023
2010 – 2024
Population density
1,116 / sq mi
Unchangedsince 2023
from 1,114 / sq mi in 2023
US average: 281
Median age
33.1
−1%since 2023
from 33.3 in 2023
US average: 38.9
Population, 2010 – 2024
1K2K2K3K3K201020202024Marshall
20243K
201020202024
Section 02

Income & economy

Median household income
$93,594
−8%inflation adjusted, since 2023
from $98,702 in 2023
US average: $82,259
2010 – 2024
Per capita income
$37,749
+3%since 2023
from $36,605 in 2023
US average: $44,673
Households earning $100K+
53.8%
−5.8 ptssince 2023
from 59.5% in 2023
US average: 53.3%
Poverty rate
20.6%
+2.7 ptssince 2023
from 17.9% in 2023
US average: 12.5%
Income inequality (Gini)
0.414
+6%since 2023
from 0.391 in 2023
US average: 0.476
Workforce by industry, 2024
Information14.8%
US avg: 10.8%
Wholesale trade14.4%
US avg: 6.9%
Agriculture, forestry, fishing11%
US avg: 1.6%
Construction11%
US avg: 1.2%
Retail trade3.7%
US avg: 9.9%
Other services2.1%
US avg: 6.7%
Public administration1.8%
US avg: 4.8%
Finance & insurance0.7%
US avg: 5.9%
Professional, scientific, technical0.7%
US avg: 5.1%
Manufacturing0%
US avg: 0.4%
Transportation & warehousing0%
US avg: 2.2%
Education & health services0%
US avg: 0.9%
Arts, entertainment, food0%
US avg: 1.9%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

Median home value
$436,000
+3%inflation adjusted, since 2023
from $411,700 in 2023
US average: $376,019
2010 – 2024
Median gross rent
$1,814
−10%inflation adjusted, since 2023
from $1,947 in 2023
US average: $1,442
Owner-occupied
41.0%
+5.8 ptssince 2023
from 35.2% in 2023
59.0% rent
Vacancy rate
3.4%
−5.5 ptssince 2023
from 8.8% in 2023
US average: 10.0%
Owner cost-burdened
21.3%
+7.2 ptssince 2023
from 14.1% in 2023
US average: 22.9%
Renter cost-burdened
31.1%
+2.4 ptssince 2023
from 28.6% in 2023
US average: 47.4%
Afford Score
4.7
+12%since 2023
from 4.2 in 2023
2010 – 2024
Gentrification Score
51
RELATED:See current rent listings in Marshall on RentDataNow
Section 04

Race & ethnicity

2023
White, non-Hispanic45.8%(1,470)
Black11.7%(375)
Hispanic / Latino39.4%(1,266)
Asian0.6%(18)
Other2.6%(84)
Diversity Score77.6%(2,494)
2024
White, non-Hispanic43.5%(1,401)
Black10.6%(341)
Hispanic / Latino42.7%(1,374)
Asian0.3%(11)
Other2.9%(92)
Diversity Score77%(2,480)
Diversity Score
77
−1%since 2023
from 78 in 2023
2010 – 2024
Section 05

Education

Bachelor's degree or higher
21.3%
+3.8 ptssince 2023
from 17.6% in 2023
US average: 35.6%
High school or higher
83.6%
+0.8 ptssince 2023
from 82.7% in 2023
US average: 89.6%
Graduate degree
6.1%
−0.4 ptssince 2023
from 6.5% in 2023
US average: 14.0%
Section 06

Commute & transportation

Average commute
31.4 min
+6%since 2023
from 29.7 min in 2023
US average: 26.5
Drive alone to work
73.1%
−6.1 ptssince 2023
from 79.2% in 2023
US average: 68.9%
Carpooled to work
10.5%
+3.4 ptssince 2023
from 7.2% in 2023
US average: 8.5%
Public transit
0.0%
Unchangedsince 2023
from 0.0% in 2023
US average: 3.2%
Worked from home
12.6%
+2.6 ptssince 2023
from 10.0% in 2023
US average: 15.0%
Walked to work
3.1%
+0.5 ptssince 2023
from 2.6% in 2023
US average: 2.4%
Biked to work
0.0%
Unchangedsince 2023
from 0.0% in 2023
US average: 0.4%
No vehicle available
3.4%
+3.4 ptssince 2023
from 0.0% in 2023
US average: 8.3%
Section 07

Work & employment

Unemployment rate
2.8%
+0.6 ptssince 2023
from 2.2% in 2023
US average: 5.2%
Labor force participation
75.2%
+0.5 ptssince 2023
from 74.7% in 2023
US average: 63.5%
Self-employed
11.6%
−0.1 ptssince 2023
from 11.7% in 2023
US average: 13.1%
Management & professional
33.6%
+2.1 ptssince 2023
from 31.4% in 2023
US average: 42.5%
Section 08

People & community

Male
51.4%
+0.3 ptssince 2023
from 51.1% in 2023
Female
48.6%
−0.3 ptssince 2023
from 48.9% in 2023
Foreign born
32.2%
+2.2 ptssince 2023
from 30.0% in 2023
US average: 14.1%
Veterans
4.6%
+1.1 ptssince 2023
from 3.5% in 2023
US average: 6.2%
With a disability
8.2%
+1.0 ptssince 2023
from 7.2% in 2023
US average: 13.3%
Uninsured
30.5%
+2.7 ptssince 2023
from 27.8% in 2023
US average: 8.4%
Broadband at home
95.2%
−3.4 ptssince 2023
from 98.6% in 2023
US average: 91.0%
English only at home
58.6%
−3.2 ptssince 2023
from 61.8% in 2023
US average: 77.7%
Spanish at home
38.6%
+3.0 ptssince 2023
from 35.5% in 2023
US average: 13.6%
Drill deeper

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Compare Marshall to nearby cities

MARSHALL VS
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Home value$478,300+10%
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MARSHALL VS
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MARSHALL VS
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MARSHALL VS
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Home value$672,800+54%
Population16,603+416%
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Frequently asked

How many people live in Marshall, Virginia?

Marshall, Virginia has about 3,219 residents according to the 2024 American Community Survey.

What is the median household income in Marshall, Virginia?

The typical household in Marshall, Virginia earns about $93,594 a year. Half of households make more than that, and half make less.

Is Marshall, Virginia expensive?

In Marshall, Virginia, the median home is worth about $436,000, and the typical rent is about $1,814 a month.

How educated are people in Marshall, Virginia?

About 21.3% of adults age 25 and over in Marshall, Virginia hold a bachelor's degree or higher.

What is the poverty rate in Marshall, Virginia?

About 20.6% of people in Marshall, Virginia live below the federal poverty line.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

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