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CITY · 2020 ACS

Marshall

Virginia · 1,854 residents · 2.884 sq mi
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The short version

Marshall is significantly wealthier than the US average, with a median household income of $123,930. Population has declined 10% since 2019. Median home value is $372,000. At a median age of 34.5, residents skew younger than the country as a whole. Households here earn about 62% more than the Virginia median. Despite a median home value of $372,000, the poverty rate sits 47% above the US average — a pattern often seen in resort and college towns.

At a glance
Wealthier
above the US median
US median: $66,278
Younger
median age 34.5
US median: 38.8
Less educated
27% hold a bachelor's degree
US average: 33%
Stable housing
home values roughly flat, inflation adjusted
US median home: $265,253
Section 01

Population & growth

Total population
1,854
−10%since 2019
from 2,063 in 2019
2010 – 2024
Population density
643 / sq mi
−10%since 2019
from 715 / sq mi in 2019
US average: 280
Median age
34.5
+24%since 2019
from 27.9 in 2019
US average: 38.8
Population, 2010 – 2024
1K2K2K3K3K201020202024Marshall
20243K
201020202024
Section 02

Income & economy

Median household income
$123,930
+1%inflation adjusted, since 2019
from $121,098 in 2019
US average: $66,278
2010 – 2024
Per capita income
$37,225
+6%since 2019
from $35,149 in 2019
US average: $35,364
Households earning $100K+
66.5%
+2.1 ptssince 2019
from 64.4% in 2019
US average: 43.9%
Poverty rate
18.9%
+5.9 ptssince 2019
from 13.0% in 2019
US average: 12.8%
Workforce by industry, 2020
Information19.4%
US avg: 11.1%
Wholesale trade13.5%
US avg: 6.7%
Agriculture, forestry, fishing7.8%
US avg: 1.7%
Construction7.8%
US avg: 1.2%
Finance & insurance6.2%
US avg: 5.5%
Retail trade5%
US avg: 10%
Education & health services3.3%
US avg: 0.8%
Professional, scientific, technical2.9%
US avg: 4.7%
Other services2.6%
US avg: 6.6%
Public administration1.3%
US avg: 4.7%
Manufacturing0%
US avg: 0.5%
Transportation & warehousing0%
US avg: 2.5%
Arts, entertainment, food0%
US avg: 2%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

Median home value
$372,000
+11%inflation adjusted, since 2019
from $332,500 in 2019
US average: $265,253
2010 – 2024
Median gross rent
$1,497
+2%inflation adjusted, since 2019
from $1,450 in 2019
US average: $1,124
Owner-occupied
52.7%
+5.6 ptssince 2019
from 47.1% in 2019
47.3% rent
Afford Score
3.0
+9%since 2019
from 2.7 in 2019
2010 – 2024
RELATED:See current rent listings in Marshall on RentDataNow
Section 04

Race & ethnicity

2019
White, non-Hispanic68.2%(1,406)
Black11.5%(238)
Hispanic / Latino16.4%(338)
Asian0%(0)
Other3.9%(81)
Diversity Score61.7%(1,273)
2020
White, non-Hispanic55.3%(1,025)
Black10%(185)
Hispanic / Latino28%(519)
Asian0.6%(11)
Other1.2%(23)
Diversity Score70.5%(1,307)
Diversity Score
71
+14%since 2019
from 62 in 2019
2010 – 2024
Section 05

Education

Bachelor's degree or higher
27.3%
+5.0 ptssince 2019
from 22.3% in 2019
US average: 32.9%
High school or higher
86.4%
−7.3 ptssince 2019
from 93.8% in 2019
US average: 88.5%
Graduate degree
14.3%
+4.2 ptssince 2019
from 10.1% in 2019
US average: 12.7%
Section 06

Commute & transportation

Average commute
33.9 min
−5%since 2019
from 35.5 min in 2019
US average: 26.9
Drive alone to work
86.8%
−3.4 ptssince 2019
from 90.2% in 2019
US average: 75.1%
No vehicle available
12.7%
+1.9 ptssince 2019
from 10.8% in 2019
US average: 8.4%
Section 07

Work & employment

Unemployment rate
3.3%
+1.8 ptssince 2019
from 1.6% in 2019
US average: 5.4%
Labor force participation
71.6%
−0.2 ptssince 2019
from 71.8% in 2019
US average: 63.4%
Management & professional
29.4%
+8.8 ptssince 2019
from 20.6% in 2019
US average: 39.3%
Section 08

People & community

Male
53.5%
+6.6 ptssince 2019
from 46.9% in 2019
Female
46.5%
−6.6 ptssince 2019
from 53.1% in 2019
Foreign born
25.6%
+14.5 ptssince 2019
from 11.1% in 2019
US average: 13.5%
Uninsured
20.2%
+8.9 ptssince 2019
from 11.3% in 2019
US average: 8.8%
Drill deeper

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Compare Marshall to nearby cities

MARSHALL VS
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MARSHALL VS
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MARSHALL VS
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MARSHALL VS
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Home value$672,800+81%
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Frequently asked

How many people live in Marshall, Virginia?

Marshall, Virginia has about 1,854 residents according to the 2020 American Community Survey.

What is the median household income in Marshall, Virginia?

The typical household in Marshall, Virginia earns about $123,930 a year. Half of households make more than that, and half make less.

Is Marshall, Virginia expensive?

In Marshall, Virginia, the median home is worth about $372,000, and the typical rent is about $1,497 a month.

How educated are people in Marshall, Virginia?

About 27.3% of adults age 25 and over in Marshall, Virginia hold a bachelor's degree or higher.

What is the poverty rate in Marshall, Virginia?

About 18.9% of people in Marshall, Virginia live below the federal poverty line.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

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