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CITY · 2020 ACS

Spooner

Wisconsin · 2,477 residents · 4.034 sq mi
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The short version

Spooner has notably lower household income than the US average, with a median household income of $43,026. Population has declined 7% since 2000. 17% of adults hold a bachelor's degree or higher, below the national rate of 33%. Median home value is $102,500. With a median age of 46.1, the population is older than the US median of 38.8. Households here earn about 32% less than the Wisconsin median.

At a glance
Lower income
below the US median
US median: $66,278
Older
median age 46.1
US median: 38.8
Less educated
17% hold a bachelor's degree
US average: 33%
Stable housing
home values roughly flat, inflation adjusted
US median home: $265,253
Section 01

Population & growth

Total population
2,477
−7%since 2000
from 2,653 in 2000
1990 – 2025
Population density
614 / sq mi
−7%since 2000
from 658 / sq mi in 2000
US average: 280
Median age
46.1
+13%since 2000
from 40.7 in 2000
US average: 38.8
Population, 1990 – 2024
2K2K2K3K3K1990201020202024Spooner
20242K
1990201020202024
Section 02

Income & economy

Median household income
$43,026
+3%inflation adjusted, since 2000
from $27,768 in 2000
US average: $66,278
1990 – 2024
Per capita income
$23,938
+46%since 2000
from $16,390 in 2000
US average: $35,364
Households earning $100K+
23.1%
+13.3 ptssince 2009
from 9.8% in 2009
US average: 43.9%
Poverty rate
20.5%
+8.5 ptssince 2000
from 11.9% in 2000
US average: 12.8%
Workforce by industry, 2020
Retail trade21.4%
US avg: 10%
Information12.3%
US avg: 11.1%
Wholesale trade3.3%
US avg: 6.7%
Finance & insurance3.2%
US avg: 5.5%
Professional, scientific, technical3.2%
US avg: 4.7%
Arts, entertainment, food2.5%
US avg: 2%
Other services1.2%
US avg: 6.6%
Public administration1.2%
US avg: 4.7%
Transportation & warehousing0.4%
US avg: 2.5%
Agriculture, forestry, fishing0%
US avg: 1.7%
Construction0%
US avg: 1.2%
Manufacturing0%
US avg: 0.5%
Education & health services0%
US avg: 0.8%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

Median home value
$102,500
−3%inflation adjusted, since 2000
from $70,000 in 2000
US average: $265,253
1990 – 2024
Median gross rent
$640
+1%inflation adjusted, since 2000
from $423 in 2000
US average: $1,124
Owner-occupied
57.0%
−3.3 ptssince 2000
from 60.3% in 2000
43.0% rent
Afford Score
2.4
−5%since 2000
from 2.5 in 2000
1990 – 2024
RELATED:See current rent listings in Spooner on RentDataNow
Section 04

Race & ethnicity

2000
White, non-Hispanic95.6%(2,536)
Black0.4%(10)
Hispanic / Latino1.2%(32)
Asian0%(1)
Other0%
Diversity Score4.1%(109)
2020
White, non-Hispanic90.8%(2,250)
Black0.3%(7)
Hispanic / Latino2.7%(67)
Asian0.6%(14)
Other2.5%(63)
Diversity Score15%(372)
Diversity Score
15
+265%since 2000
from 4 in 2000
1990 – 2024
Section 05

Education

Bachelor's degree or higher
16.9%
+1.0 ptssince 2000
from 15.8% in 2000
US average: 32.9%
High school or higher
88.8%
+5.8 ptssince 2000
from 83.0% in 2000
US average: 88.5%
Graduate degree
2.9%
−1.1 ptssince 2000
from 4.0% in 2000
US average: 12.7%
Section 06

Commute & transportation

Average commute
23.4 min
+85%since 2000
from 12.7 min in 2000
US average: 26.9
Drive alone to work
80.5%
+17.7 ptssince 2009
from 62.8% in 2009
US average: 75.1%
No vehicle available
5.9%
+1.9 ptssince 2009
from 4.0% in 2009
US average: 8.4%
Section 07

Work & employment

Unemployment rate
6.0%
−1.5 ptssince 2011
from 7.6% in 2011
US average: 5.4%
Labor force participation
50.7%
−10.5 ptssince 2011
from 61.2% in 2011
US average: 63.4%
Management & professional
32.4%
−21.8 ptssince 2009
from 54.2% in 2009
US average: 39.3%
Section 08

People & community

Male
50.4%
+13.7 ptssince 2009
from 36.7% in 2009
Female
49.6%
−13.7 ptssince 2009
from 63.3% in 2009
Foreign born
1.6%
+0.3 ptssince 2009
from 1.3% in 2009
US average: 13.5%
Uninsured
6.2%
−84.5 ptssince 2013
from 90.7% in 2013
US average: 8.8%
Drill deeper

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SPOONER VS
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Frequently asked

How many people live in Spooner, Wisconsin?

Spooner, Wisconsin has about 2,477 residents according to the 2020 American Community Survey.

What is the median household income in Spooner, Wisconsin?

The typical household in Spooner, Wisconsin earns about $43,026 a year. Half of households make more than that, and half make less.

Is Spooner, Wisconsin expensive?

In Spooner, Wisconsin, the median home is worth about $102,500, and the typical rent is about $640 a month.

How educated are people in Spooner, Wisconsin?

About 16.9% of adults age 25 and over in Spooner, Wisconsin hold a bachelor's degree or higher.

What is the poverty rate in Spooner, Wisconsin?

About 20.5% of people in Spooner, Wisconsin live below the federal poverty line.

Has Spooner, Wisconsin grown since 1990?

Yes, Spooner, Wisconsin has grown since 1990. The population has added about 13 residents, a change of about 1 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

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