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CITY

Scandinavia

Wisconsin · 364 residents (2025 est.) · 0.874 sq mi
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The short version

Scandinavia has notably lower household income than the US average, with a median household income of $59,375. Population has held roughly steady since 2000. 16% of adults hold a bachelor's degree or higher, below the national rate of 36%. Median home value has more than doubled since 2000, reaching $165,900. Poverty is rare here, at 4.2% of residents.

At a glance
Lower income
below the US median
US median: $82,259
Younger
median age 37.1
US median: 38.9
Less educated
16% hold a bachelor's degree
US average: 36%
Stable housing
home values roughly flat, inflation adjusted
US median home: $376,019
Section 01

Population & growth

Total population
379
+9%since 2000
from 349 in 2000
1990 – 2025
Population density
434 / sq mi
+9%since 2000
from 399 / sq mi in 2000
US average: 281
Median age
37.1
+6%since 2000
from 34.9 in 2000
US average: 38.9

PEP 2025 EST:364 residents (Census Bureau Vintage 2025, released March 2026)

Population, 1990 – 2024
2593023463894331990201020202024Scandinavia
2024379
1990201020202024
Section 02

Income & economy

Median household income
$59,375
−23%inflation adjusted, since 2000
from $42,500 in 2000
US average: $82,259
1990 – 2024
Per capita income
$29,500
+88%since 2000
from $15,730 in 2000
US average: $44,673
Households earning $100K+
41.5%
+12.5 ptssince 2009
from 29.0% in 2009
US average: 53.3%
Poverty rate
4.2%
−4.9 ptssince 2000
from 9.1% in 2000
US average: 12.5%
Income inequality (Gini)
0.329
−30%since 2010
from 0.467 in 2010
US average: 0.476
Workforce by industry, 2024
Retail trade21.8%
US avg: 9.9%
Information19.9%
US avg: 10.8%
Wholesale trade9.7%
US avg: 6.9%
Finance & insurance2.9%
US avg: 5.9%
Professional, scientific, technical2.9%
US avg: 5.1%
Agriculture, forestry, fishing2.4%
US avg: 1.6%
Construction2.4%
US avg: 1.2%
Other services1.5%
US avg: 6.7%
Public administration1.5%
US avg: 4.8%
Transportation & warehousing1%
US avg: 2.2%
Arts, entertainment, food1%
US avg: 1.9%
Manufacturing0%
US avg: 0.4%
Education & health services0%
US avg: 0.9%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

Median home value
$165,900
+8%inflation adjusted, since 2000
from $84,600 in 2000
US average: $376,019
1990 – 2024
Median gross rent
$711
−4%inflation adjusted, since 2000
from $408 in 2000
US average: $1,442
Owner-occupied
83.0%
+6.4 ptssince 2000
from 76.6% in 2000
17.0% rent
Vacancy rate
11.7%
+1.5 ptssince 2009
from 10.1% in 2009
US average: 10.0%
Owner cost-burdened
25.0%
+13.1 ptssince 2009
from 11.9% in 2009
US average: 22.9%
Renter cost-burdened
14.8%
−65.2 ptssince 2009
from 80.0% in 2009
US average: 47.4%
Afford Score
2.8
+40%since 2000
from 2.0 in 2000
1990 – 2024
Gentrification Score
16
RELATED:See current rent listings in Scandinavia on RentDataNow
Section 04

Race & ethnicity

2000
White, non-Hispanic98.6%(344)
Black0.3%(1)
Hispanic / Latino0%(0)
Asian0%(0)
Other0%
Diversity Score0.7%(3)
2024
White, non-Hispanic91.6%(347)
Black0%(0)
Hispanic / Latino4.2%(16)
Asian0%(0)
Other4.2%(16)
Diversity Score19.8%(75)
Diversity Score
20
+2636%since 2000
from 1 in 2000
1990 – 2024
Section 05

Education

Bachelor's degree or higher
15.5%
−8.5 ptssince 2000
from 24.0% in 2000
US average: 35.6%
High school or higher
94.5%
+11.0 ptssince 2000
from 83.6% in 2000
US average: 89.6%
Graduate degree
4.6%
−1.2 ptssince 2000
from 5.8% in 2000
US average: 14.0%
Section 06

Commute & transportation

Average commute
26.3 min
+105%since 2000
from 12.9 min in 2000
US average: 26.5
Drive alone to work
79.7%
−1.2 ptssince 2009
from 80.9% in 2009
US average: 68.9%
Carpooled to work
9.9%
−3.0 ptssince 2009
from 12.9% in 2009
US average: 8.5%
Public transit
0.0%
Unchangedsince 2009
from 0.0% in 2009
US average: 3.2%
Worked from home
8.4%
+5.5 ptssince 2009
from 2.9% in 2009
US average: 15.0%
Walked to work
2.0%
−1.3 ptssince 2009
from 3.3% in 2009
US average: 2.4%
Biked to work
0.0%
Unchangedsince 2009
from 0.0% in 2009
US average: 0.4%
No vehicle available
1.3%
+0.2 ptssince 2009
from 1.1% in 2009
US average: 8.3%
Section 07

Work & employment

Unemployment rate
0.5%
−5.7 ptssince 2011
from 6.2% in 2011
US average: 5.2%
Labor force participation
69.5%
−8.5 ptssince 2011
from 77.9% in 2011
US average: 63.5%
Self-employed
7.8%
−4.9 ptssince 2009
from 12.7% in 2009
US average: 13.1%
Management & professional
32.0%
−34.9 ptssince 2009
from 66.9% in 2009
US average: 42.5%
Section 08

People & community

Male
49.1%
−8.4 ptssince 2009
from 57.5% in 2009
Female
50.9%
+8.4 ptssince 2009
from 42.5% in 2009
Foreign born
4.2%
+3.1 ptssince 2009
from 1.1% in 2009
US average: 14.1%
Veterans
6.0%
−51.7 ptssince 2009
from 57.7% in 2009
US average: 6.2%
With a disability
9.8%
+3.6 ptssince 2012
from 6.2% in 2012
US average: 13.3%
Uninsured
2.6%
−87.4 ptssince 2013
from 90.0% in 2013
US average: 8.4%
Broadband at home
89.9%
+4.3 ptssince 2017
from 85.6% in 2017
US average: 91.0%
English only at home
95.8%
−3.0 ptssince 2016
from 98.8% in 2016
US average: 77.7%
Spanish at home
4.2%
+3.9 ptssince 2016
from 0.3% in 2016
US average: 13.6%
Drill deeper

Places similar to Scandinavia

Everglades
Pop 399
Wacissa
Pop 355
Ila
Pop 376
Bowersville
Pop 427
Places similar to Scandinavia
Head to head

Compare Scandinavia to nearby cities

SCANDINAVIA VS
Plover
Income$88,042+48%
Home value$269,800+63%
Population14,274+3821%
SEE FULL COMPARISON →
SCANDINAVIA VS
Stevens Point
Income$58,031−2%
Home value$195,400+18%
Population26,377+7146%
SEE FULL COMPARISON →
SCANDINAVIA VS
Greenville
Income$117,977+99%
Home value$357,400+115%
Population13,388+3578%
SEE FULL COMPARISON →
SCANDINAVIA VS
Kronenwetter
Income$115,044+94%
Home value$273,300+65%
Population8,413+2211%
SEE FULL COMPARISON →
Frequently asked

How many people live in Scandinavia, Wisconsin?

Scandinavia, Wisconsin has about 379 residents according to the 2024 American Community Survey.

What is the median household income in Scandinavia, Wisconsin?

The typical household in Scandinavia, Wisconsin earns about $59,375 a year. Half of households make more than that, and half make less.

Is Scandinavia, Wisconsin expensive?

In Scandinavia, Wisconsin, the median home is worth about $165,900, and the typical rent is about $711 a month.

How educated are people in Scandinavia, Wisconsin?

About 15.5% of adults age 25 and over in Scandinavia, Wisconsin hold a bachelor's degree or higher.

What is the poverty rate in Scandinavia, Wisconsin?

About 4.2% of people in Scandinavia, Wisconsin live below the federal poverty line.

Has Scandinavia, Wisconsin grown since 1990?

Yes, Scandinavia, Wisconsin has grown since 1990. The population has added about 106 residents, a change of about 39 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

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