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CITY

Princeton

Wisconsin · 1,249 residents (2025 est.) · 1.55 sq mi
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The short version

Princeton has notably lower household income than the US average, with a median household income of $54,205. Population has fallen 22% since 2000, a loss of 338 residents. 15% of adults hold a bachelor's degree or higher, below the national rate of 36%. Median home value has risen by half since 2000, reaching $116,700. With a median age of 46.7, the population is older than the US median of 38.9. Households here earn about 30% less than the Wisconsin median.

At a glance
Lower income
below the US median
US median: $82,259
Older
median age 46.7
US median: 38.9
Less educated
15% hold a bachelor's degree
US average: 36%
More affordable
home values down 7%, inflation adjusted
US median home: $376,019
Section 01

Population & growth

Total population
1,166
−22%since 2000
from 1,504 in 2000
1990 – 2025
Population density
752 / sq mi
−22%since 2000
from 970 / sq mi in 2000
US average: 281
Median age
46.7
+4%since 2000
from 44.9 in 2000
US average: 38.9

PEP 2025 EST:1,249 residents (Census Bureau Vintage 2025, released March 2026)

Population, 1990 – 2024
1K1K1K1K2K1990201020202024Princeton
20241K
1990201020202024
Section 02

Income & economy

Median household income
$54,205
−9%inflation adjusted, since 2000
from $32,679 in 2000
US average: $82,259
1990 – 2024
Per capita income
$31,843
+76%since 2000
from $18,047 in 2000
US average: $44,673
Households earning $100K+
32.9%
+18.9 ptssince 2009
from 14.0% in 2009
US average: 53.3%
Poverty rate
16.8%
+3.8 ptssince 2000
from 12.9% in 2000
US average: 12.5%
Income inequality (Gini)
0.376
−14%since 2010
from 0.436 in 2010
US average: 0.476
Workforce by industry, 2024
Retail trade25.5%
US avg: 9.9%
Information10.1%
US avg: 10.8%
Wholesale trade9.8%
US avg: 6.9%
Finance & insurance3.9%
US avg: 5.9%
Professional, scientific, technical3.3%
US avg: 5.1%
Arts, entertainment, food3.1%
US avg: 1.9%
Other services2.9%
US avg: 6.7%
Agriculture, forestry, fishing2%
US avg: 1.6%
Public administration2%
US avg: 4.8%
Construction1.6%
US avg: 1.2%
Transportation & warehousing0.7%
US avg: 2.2%
Education & health services0.7%
US avg: 0.9%
Manufacturing0.3%
US avg: 0.4%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

Median home value
$116,700
−7%inflation adjusted, since 2000
from $69,000 in 2000
US average: $376,019
1990 – 2024
Median gross rent
$755
Unchangedinflation adjusted, since 2000
from $414 in 2000
US average: $1,442
Owner-occupied
70.2%
−3.4 ptssince 2000
from 73.6% in 2000
29.8% rent
Vacancy rate
12.6%
−3.5 ptssince 2009
from 16.1% in 2009
US average: 10.0%
Owner cost-burdened
17.6%
−7.7 ptssince 2009
from 25.3% in 2009
US average: 22.9%
Renter cost-burdened
29.8%
−2.7 ptssince 2009
from 32.5% in 2009
US average: 47.4%
Afford Score
2.2
+2%since 2000
from 2.1 in 2000
1990 – 2024
Gentrification Score
44
RELATED:See current rent listings in Princeton on RentDataNow
Section 04

Race & ethnicity

2000
White, non-Hispanic98.1%(1,476)
Black0.5%(7)
Hispanic / Latino0.8%(12)
Asian0%(0)
Other0%
Diversity Score3.1%(47)
2024
White, non-Hispanic95.2%(1,110)
Black0.3%(4)
Hispanic / Latino1%(12)
Asian0%(0)
Other3.4%(40)
Diversity Score11.6%(135)
Diversity Score
12
+267%since 2000
from 3 in 2000
1990 – 2024
Section 05

Education

Bachelor's degree or higher
15.0%
+7.6 ptssince 2000
from 7.5% in 2000
US average: 35.6%
High school or higher
92.7%
+15.0 ptssince 2000
from 77.7% in 2000
US average: 89.6%
Graduate degree
4.8%
+3.1 ptssince 2000
from 1.7% in 2000
US average: 14.0%
Section 06

Commute & transportation

Average commute
23.5 min
+39%since 2000
from 17.0 min in 2000
US average: 26.5
Drive alone to work
72.9%
−0.7 ptssince 2009
from 73.6% in 2009
US average: 68.9%
Carpooled to work
8.4%
−9.8 ptssince 2009
from 18.2% in 2009
US average: 8.5%
Public transit
0.0%
−0.6 ptssince 2009
from 0.6% in 2009
US average: 3.2%
Worked from home
14.8%
+12.7 ptssince 2009
from 2.1% in 2009
US average: 15.0%
Walked to work
3.9%
+0.1 ptssince 2009
from 3.8% in 2009
US average: 2.4%
Biked to work
0.0%
Unchangedsince 2009
from 0.0% in 2009
US average: 0.4%
No vehicle available
3.7%
−4.6 ptssince 2009
from 8.3% in 2009
US average: 8.3%
Section 07

Work & employment

Unemployment rate
5.5%
−1.6 ptssince 2011
from 7.1% in 2011
US average: 5.2%
Labor force participation
65.2%
+1.1 ptssince 2011
from 64.0% in 2011
US average: 63.5%
Self-employed
14.5%
−1.7 ptssince 2009
from 16.2% in 2009
US average: 13.1%
Management & professional
17.4%
−41.2 ptssince 2009
from 58.6% in 2009
US average: 42.5%
Section 08

People & community

Male
44.4%
−0.8 ptssince 2009
from 45.2% in 2009
Female
55.6%
+0.8 ptssince 2009
from 54.8% in 2009
Foreign born
0.5%
+0.2 ptssince 2009
from 0.3% in 2009
US average: 14.1%
Veterans
8.5%
−36.8 ptssince 2009
from 45.3% in 2009
US average: 6.2%
With a disability
20.8%
+5.2 ptssince 2012
from 15.6% in 2012
US average: 13.3%
Uninsured
5.7%
−88.7 ptssince 2013
from 94.4% in 2013
US average: 8.4%
Broadband at home
85.0%
+16.2 ptssince 2017
from 68.8% in 2017
US average: 91.0%
English only at home
98.9%
−0.2 ptssince 2016
from 99.1% in 2016
US average: 77.7%
Spanish at home
0.2%
−0.2 ptssince 2016
from 0.4% in 2016
US average: 13.6%
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Frequently asked

How many people live in Princeton, Wisconsin?

Princeton, Wisconsin has about 1,166 residents according to the 2024 American Community Survey.

What is the median household income in Princeton, Wisconsin?

The typical household in Princeton, Wisconsin earns about $54,205 a year. Half of households make more than that, and half make less.

Is Princeton, Wisconsin expensive?

In Princeton, Wisconsin, the median home is worth about $116,700, and the typical rent is about $755 a month.

How educated are people in Princeton, Wisconsin?

About 15.0% of adults age 25 and over in Princeton, Wisconsin hold a bachelor's degree or higher.

What is the poverty rate in Princeton, Wisconsin?

About 16.8% of people in Princeton, Wisconsin live below the federal poverty line.

Has Princeton, Wisconsin grown since 1990?

Yes, Princeton, Wisconsin has shrunk since 1990. The population has lost about 292 residents, a change of about -20 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

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