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CITY · 2020 ACS

Osceola

Wisconsin · 2,765 residents · 4.067 sq mi
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The short version

Osceola has notably lower household income than the US average, with a median household income of $47,308. Population has held roughly steady since 2000. 21% of adults hold a bachelor's degree or higher, below the national rate of 33%. Median home value has risen by half since 2000, reaching $158,900. Households here earn about 25% less than the Wisconsin median.

At a glance
Lower income
below the US median
US median: $66,278
Older
median age 42.8
US median: 38.8
Less educated
21% hold a bachelor's degree
US average: 33%
Stable housing
home values roughly flat, inflation adjusted
US median home: $265,253
Section 01

Population & growth

Total population
2,765
+14%since 2000
from 2,421 in 2000
1990 – 2025
Population density
680 / sq mi
+14%since 2000
from 595 / sq mi in 2000
US average: 280
Median age
42.8
+30%since 2000
from 32.8 in 2000
US average: 38.8
Population, 1990 – 2024
2K2K2K3K3K1990201020202024Osceola
20243K
1990201020202024
Section 02

Income & economy

Median household income
$47,308
−19%inflation adjusted, since 2000
from $39,000 in 2000
US average: $66,278
1990 – 2024
Per capita income
$26,173
+38%since 2000
from $18,921 in 2000
US average: $35,364
Households earning $100K+
24.5%
+1.2 ptssince 2009
from 23.3% in 2009
US average: 43.9%
Poverty rate
14.2%
+8.1 ptssince 2000
from 6.1% in 2000
US average: 12.8%
Workforce by industry, 2020
Retail trade28.7%
US avg: 10%
Information8.9%
US avg: 11.1%
Wholesale trade7.1%
US avg: 6.7%
Finance & insurance4.7%
US avg: 5.5%
Professional, scientific, technical4.7%
US avg: 4.7%
Other services3.9%
US avg: 6.6%
Transportation & warehousing3%
US avg: 2.5%
Public administration2.9%
US avg: 4.7%
Arts, entertainment, food0.9%
US avg: 2%
Agriculture, forestry, fishing0%
US avg: 1.7%
Construction0%
US avg: 1.2%
Manufacturing0%
US avg: 0.5%
Education & health services0%
US avg: 0.8%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

Median home value
$158,900
+11%inflation adjusted, since 2000
from $95,200 in 2000
US average: $265,253
1990 – 2024
Median gross rent
$832
+4%inflation adjusted, since 2000
from $530 in 2000
US average: $1,124
Owner-occupied
57.5%
−0.5 ptssince 2000
from 58.0% in 2000
42.5% rent
Afford Score
3.4
+38%since 2000
from 2.4 in 2000
1990 – 2024
RELATED:See current rent listings in Osceola on RentDataNow
Section 04

Race & ethnicity

2000
White, non-Hispanic96.9%(2,346)
Black0.4%(9)
Hispanic / Latino0.9%(22)
Asian0.2%(5)
Other0%
Diversity Score3.7%(90)
2020
White, non-Hispanic92.9%(2,570)
Black0.7%(19)
Hispanic / Latino2.8%(77)
Asian0.7%(18)
Other2.4%(66)
Diversity Score15.6%(432)
Diversity Score
16
+318%since 2000
from 4 in 2000
1990 – 2024
Section 05

Education

Bachelor's degree or higher
21.0%
+2.8 ptssince 2000
from 18.2% in 2000
US average: 32.9%
High school or higher
95.5%
+8.4 ptssince 2000
from 87.1% in 2000
US average: 88.5%
Graduate degree
6.1%
+1.2 ptssince 2000
from 4.8% in 2000
US average: 12.7%
Section 06

Commute & transportation

Average commute
27.5 min
+34%since 2000
from 20.4 min in 2000
US average: 26.9
Drive alone to work
80.6%
−2.0 ptssince 2009
from 82.6% in 2009
US average: 75.1%
No vehicle available
5.3%
+0.6 ptssince 2009
from 4.7% in 2009
US average: 8.4%
Section 07

Work & employment

Unemployment rate
4.9%
−1.9 ptssince 2011
from 6.8% in 2011
US average: 5.4%
Labor force participation
65.4%
−6.7 ptssince 2011
from 72.2% in 2011
US average: 63.4%
Management & professional
31.4%
−28.5 ptssince 2009
from 60.0% in 2009
US average: 39.3%
Section 08

People & community

Male
42.7%
−3.4 ptssince 2009
from 46.0% in 2009
Female
57.3%
+3.4 ptssince 2009
from 54.0% in 2009
Foreign born
1.5%
−0.6 ptssince 2009
from 2.1% in 2009
US average: 13.5%
Uninsured
4.9%
−83.3 ptssince 2013
from 88.2% in 2013
US average: 8.8%
Drill deeper

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Frequently asked

How many people live in Osceola, Wisconsin?

Osceola, Wisconsin has about 2,765 residents according to the 2020 American Community Survey.

What is the median household income in Osceola, Wisconsin?

The typical household in Osceola, Wisconsin earns about $47,308 a year. Half of households make more than that, and half make less.

Is Osceola, Wisconsin expensive?

In Osceola, Wisconsin, the median home is worth about $158,900, and the typical rent is about $832 a month.

How educated are people in Osceola, Wisconsin?

About 21.0% of adults age 25 and over in Osceola, Wisconsin hold a bachelor's degree or higher.

What is the poverty rate in Osceola, Wisconsin?

About 14.2% of people in Osceola, Wisconsin live below the federal poverty line.

Has Osceola, Wisconsin grown since 1990?

Yes, Osceola, Wisconsin has grown since 1990. The population has added about 690 residents, a change of about 33 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

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