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CITY

Lone Rock

Wisconsin · 828 residents (2025 est.) · 0.995 sq mi
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The short version

Lone Rock has notably lower household income than the US average, with a median household income of $60,375. Population has fallen 21% since 2000, a loss of 195 residents. 10% of adults hold a bachelor's degree or higher, below the national rate of 36%. Median home value has risen by half since 2000, reaching $115,900.

At a glance
Lower income
below the US median
US median: $82,259
Older
median age 42.9
US median: 38.9
Less educated
10% hold a bachelor's degree
US average: 36%
More affordable
home values down 10%, inflation adjusted
US median home: $376,019
Section 01

Population & growth

Total population
734
−21%since 2000
from 929 in 2000
1990 – 2025
Population density
738 / sq mi
−21%since 2000
from 934 / sq mi in 2000
US average: 281
Median age
42.9
+26%since 2000
from 34.1 in 2000
US average: 38.9

PEP 2025 EST:828 residents (Census Bureau Vintage 2025, released March 2026)

Population, 1990 – 2024
5937078229371K1990201020202024Lone Rock
2024734
1990201020202024
Section 02

Income & economy

Median household income
$60,375
Unchangedinflation adjusted, since 2000
from $33,060 in 2000
US average: $82,259
1990 – 2024
Per capita income
$31,989
+100%since 2000
from $15,985 in 2000
US average: $44,673
Households earning $100K+
31.1%
+13.7 ptssince 2009
from 17.5% in 2009
US average: 53.3%
Poverty rate
11.9%
+6.5 ptssince 2000
from 5.4% in 2000
US average: 12.5%
Income inequality (Gini)
0.346
+2%since 2010
from 0.341 in 2010
US average: 0.476
Workforce by industry, 2024
Retail trade19.5%
US avg: 9.9%
Information13.1%
US avg: 10.8%
Wholesale trade11.1%
US avg: 6.9%
Finance & insurance5.2%
US avg: 5.9%
Professional, scientific, technical4.2%
US avg: 5.1%
Agriculture, forestry, fishing3.9%
US avg: 1.6%
Other services3.9%
US avg: 6.7%
Construction3.2%
US avg: 1.2%
Public administration2.7%
US avg: 4.8%
Education & health services1%
US avg: 0.9%
Manufacturing0.7%
US avg: 0.4%
Transportation & warehousing0.5%
US avg: 2.2%
Arts, entertainment, food0.5%
US avg: 1.9%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

Median home value
$115,900
−10%inflation adjusted, since 2000
from $71,000 in 2000
US average: $376,019
1990 – 2024
Median gross rent
$831
−1%inflation adjusted, since 2000
from $459 in 2000
US average: $1,442
Owner-occupied
71.2%
−0.6 ptssince 2000
from 71.8% in 2000
28.8% rent
Vacancy rate
8.9%
−2.4 ptssince 2009
from 11.3% in 2009
US average: 10.0%
Owner cost-burdened
15.4%
−11.1 ptssince 2009
from 26.5% in 2009
US average: 22.9%
Renter cost-burdened
47.0%
+6.6 ptssince 2009
from 40.4% in 2009
US average: 47.4%
Afford Score
1.9
−11%since 2000
from 2.1 in 2000
1990 – 2024
Gentrification Score
42
RELATED:See current rent listings in Lone Rock on RentDataNow
Section 04

Race & ethnicity

2000
White, non-Hispanic97.2%(903)
Black0.2%(2)
Hispanic / Latino1.5%(14)
Asian0.1%(1)
Other0%
Diversity Score4.5%(42)
2024
White, non-Hispanic87.5%(642)
Black0%(0)
Hispanic / Latino8.9%(65)
Asian1%(7)
Other2.7%(20)
Diversity Score28.3%(208)
Diversity Score
28
+522%since 2000
from 5 in 2000
1990 – 2024
Section 05

Education

Bachelor's degree or higher
10.2%
+1.6 ptssince 2000
from 8.6% in 2000
US average: 35.6%
High school or higher
93.0%
+9.2 ptssince 2000
from 83.8% in 2000
US average: 89.6%
Graduate degree
1.6%
−0.8 ptssince 2000
from 2.4% in 2000
US average: 14.0%
Section 06

Commute & transportation

Average commute
33.2 min
+44%since 2000
from 23.0 min in 2000
US average: 26.5
Drive alone to work
83.8%
+7.0 ptssince 2009
from 76.8% in 2009
US average: 68.9%
Carpooled to work
5.5%
−8.9 ptssince 2009
from 14.4% in 2009
US average: 8.5%
Public transit
0.0%
Unchangedsince 2009
from 0.0% in 2009
US average: 3.2%
Worked from home
10.8%
+9.0 ptssince 2009
from 1.7% in 2009
US average: 15.0%
Walked to work
0.0%
−5.9 ptssince 2009
from 5.9% in 2009
US average: 2.4%
Biked to work
0.0%
−0.5 ptssince 2009
from 0.5% in 2009
US average: 0.4%
No vehicle available
2.9%
−0.1 ptssince 2009
from 3.0% in 2009
US average: 8.3%
Section 07

Work & employment

Unemployment rate
2.4%
−10.5 ptssince 2011
from 12.9% in 2011
US average: 5.2%
Labor force participation
67.2%
−5.5 ptssince 2011
from 72.7% in 2011
US average: 63.5%
Self-employed
8.1%
+1.4 ptssince 2009
from 6.7% in 2009
US average: 13.1%
Management & professional
17.2%
−29.6 ptssince 2009
from 46.9% in 2009
US average: 42.5%
Section 08

People & community

Male
50.8%
+0.7 ptssince 2009
from 50.1% in 2009
Female
49.2%
−0.7 ptssince 2009
from 49.9% in 2009
Foreign born
3.4%
+3.1 ptssince 2009
from 0.3% in 2009
US average: 14.1%
Veterans
8.9%
−42.6 ptssince 2009
from 51.5% in 2009
US average: 6.2%
With a disability
20.0%
+9.4 ptssince 2012
from 10.6% in 2012
US average: 13.3%
Uninsured
3.5%
−85.6 ptssince 2013
from 89.1% in 2013
US average: 8.4%
Broadband at home
77.5%
+3.5 ptssince 2017
from 74.0% in 2017
US average: 91.0%
English only at home
93.8%
−5.3 ptssince 2016
from 99.2% in 2016
US average: 77.7%
Spanish at home
4.8%
+4.2 ptssince 2016
from 0.6% in 2016
US average: 13.6%
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Frequently asked

How many people live in Lone Rock, Wisconsin?

Lone Rock, Wisconsin has about 734 residents according to the 2024 American Community Survey.

What is the median household income in Lone Rock, Wisconsin?

The typical household in Lone Rock, Wisconsin earns about $60,375 a year. Half of households make more than that, and half make less.

Is Lone Rock, Wisconsin expensive?

In Lone Rock, Wisconsin, the median home is worth about $115,900, and the typical rent is about $831 a month.

How educated are people in Lone Rock, Wisconsin?

About 10.2% of adults age 25 and over in Lone Rock, Wisconsin hold a bachelor's degree or higher.

What is the poverty rate in Lone Rock, Wisconsin?

About 11.9% of people in Lone Rock, Wisconsin live below the federal poverty line.

Has Lone Rock, Wisconsin grown since 1990?

Yes, Lone Rock, Wisconsin has grown since 1990. The population has added about 103 residents, a change of about 16 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

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