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CITY

Brooklyn

Wisconsin · 1,547 residents (2025 est.) · 1.118 sq mi
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The short version

Brooklyn is significantly wealthier than the US average, with a median household income of $108,929. The city has grown rapidly, with population up 54% since 2000. Median home value has more than doubled since 2000, reaching $268,900. Poverty is rare here, at 5.8% of residents. It sits in the top 10% of US cities for household income. Households here earn about 41% more than the Wisconsin median.

At a glance
Wealthier
above the US median
US median: $82,259
Younger
median age 35.8
US median: 38.9
Average education
33% hold a bachelor's degree
US average: 36%
Less affordable
home values up 40%, inflation adjusted
US median home: $376,019
Section 01

Population & growth

Total population
1,408
+54%since 2000
from 916 in 2000
1990 – 2025
Population density
1,259 / sq mi
+54%since 2000
from 819 / sq mi in 2000
US average: 281
Median age
35.8
+8%since 2000
from 33.1 in 2000
US average: 38.9

PEP 2025 EST:1,547 residents (Census Bureau Vintage 2025, released March 2026)

Population, 1990 – 2024
6729041K1K2K1990201020202024Brooklyn
20241K
1990201020202024
Section 02

Income & economy

Median household income
$108,929
+24%inflation adjusted, since 2000
from $48,056 in 2000
US average: $82,259
1990 – 2024
Per capita income
$38,676
+99%since 2000
from $19,480 in 2000
US average: $44,673
Households earning $100K+
70.1%
+28.4 ptssince 2009
from 41.7% in 2009
US average: 53.3%
Poverty rate
5.8%
+2.8 ptssince 2000
from 2.9% in 2000
US average: 12.5%
Income inequality (Gini)
0.340
+14%since 2010
from 0.298 in 2010
US average: 0.476
Workforce by industry, 2024
Information13%
US avg: 10.8%
Wholesale trade12.8%
US avg: 6.9%
Retail trade8.5%
US avg: 9.9%
Other services6.1%
US avg: 6.7%
Public administration5.8%
US avg: 4.8%
Finance & insurance2.6%
US avg: 5.9%
Arts, entertainment, food2.5%
US avg: 1.9%
Professional, scientific, technical2.1%
US avg: 5.1%
Agriculture, forestry, fishing2%
US avg: 1.6%
Construction2%
US avg: 1.2%
Transportation & warehousing1.7%
US avg: 2.2%
Education & health services0.5%
US avg: 0.9%
Manufacturing0%
US avg: 0.4%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

Median home value
$268,900
+40%inflation adjusted, since 2000
from $105,300 in 2000
US average: $376,019
1990 – 2024
Median gross rent
$1,375
+9%inflation adjusted, since 2000
from $693 in 2000
US average: $1,442
Owner-occupied
90.0%
+10.9 ptssince 2000
from 79.0% in 2000
10.0% rent
Vacancy rate
1.5%
−5.8 ptssince 2009
from 7.2% in 2009
US average: 10.0%
Owner cost-burdened
18.8%
−16.3 ptssince 2009
from 35.1% in 2009
US average: 22.9%
Renter cost-burdened
51.1%
−9.2 ptssince 2009
from 60.3% in 2009
US average: 47.4%
Afford Score
2.5
+13%since 2000
from 2.2 in 2000
1990 – 2024
Gentrification Score
59
RELATED:See current rent listings in Brooklyn on RentDataNow
Section 04

Race & ethnicity

2000
White, non-Hispanic97.3%(891)
Black0.2%(2)
Hispanic / Latino1.4%(13)
Asian0.4%(4)
Other0%
Diversity Score5.1%(47)
2024
White, non-Hispanic80.8%(1,138)
Black3.1%(43)
Hispanic / Latino6.4%(90)
Asian0.9%(13)
Other8.8%(124)
Diversity Score41.7%(588)
Diversity Score
42
+713%since 2000
from 5 in 2000
1990 – 2024
Section 05

Education

Bachelor's degree or higher
32.7%
+14.9 ptssince 2000
from 17.8% in 2000
US average: 35.6%
High school or higher
94.4%
+4.1 ptssince 2000
from 90.3% in 2000
US average: 89.6%
Graduate degree
6.3%
+2.8 ptssince 2000
from 3.5% in 2000
US average: 14.0%
Section 06

Commute & transportation

Average commute
21.6 min
+50%since 2000
from 14.3 min in 2000
US average: 26.5
Drive alone to work
71.8%
−8.3 ptssince 2009
from 80.1% in 2009
US average: 68.9%
Carpooled to work
7.2%
−7.7 ptssince 2009
from 14.8% in 2009
US average: 8.5%
Public transit
0.0%
Unchangedsince 2009
from 0.0% in 2009
US average: 3.2%
Worked from home
19.8%
+16.1 ptssince 2009
from 3.7% in 2009
US average: 15.0%
Walked to work
0.8%
−0.1 ptssince 2009
from 0.9% in 2009
US average: 2.4%
Biked to work
0.0%
Unchangedsince 2009
from 0.0% in 2009
US average: 0.4%
No vehicle available
0.9%
−2.3 ptssince 2009
from 3.2% in 2009
US average: 8.3%
Section 07

Work & employment

Unemployment rate
3.3%
−2.5 ptssince 2011
from 5.8% in 2011
US average: 5.2%
Labor force participation
76.0%
−12.1 ptssince 2011
from 88.1% in 2011
US average: 63.5%
Self-employed
17.1%
+5.1 ptssince 2009
from 12.0% in 2009
US average: 13.1%
Management & professional
47.5%
−14.2 ptssince 2009
from 61.7% in 2009
US average: 42.5%
Section 08

People & community

Male
48.8%
−0.9 ptssince 2009
from 49.7% in 2009
Female
51.2%
+0.9 ptssince 2009
from 50.3% in 2009
Foreign born
3.5%
+1.3 ptssince 2009
from 2.2% in 2009
US average: 14.1%
Veterans
4.0%
−50.0 ptssince 2009
from 54.0% in 2009
US average: 6.2%
With a disability
9.5%
+2.8 ptssince 2012
from 6.7% in 2012
US average: 13.3%
Uninsured
2.7%
−93.3 ptssince 2013
from 96.0% in 2013
US average: 8.4%
Broadband at home
95.5%
+8.3 ptssince 2017
from 87.2% in 2017
US average: 91.0%
English only at home
95.3%
−0.7 ptssince 2016
from 96.0% in 2016
US average: 77.7%
Spanish at home
4.4%
+1.4 ptssince 2016
from 3.0% in 2016
US average: 13.6%
Drill deeper

Places similar to Brooklyn

North Redington Beach
Pop 1,444
Redington Beach
Pop 1,355
Lincoln
Pop 1,873
El Portal
Pop 1,943
Places similar to Brooklyn
Head to head

Compare Brooklyn to nearby cities

BROOKLYN VS
Oregon
Income$102,978−5%
Home value$417,200+55%
Population12,015+677%
SEE FULL COMPARISON →
BROOKLYN VS
Stoughton
Income$79,551−27%
Home value$293,500+9%
Population13,256+757%
SEE FULL COMPARISON →
BROOKLYN VS
Fitchburg
Income$86,516−21%
Home value$417,200+55%
Population34,615+2138%
SEE FULL COMPARISON →
BROOKLYN VS
McFarland
Income$97,500−10%
Home value$390,100+45%
Population9,145+491%
SEE FULL COMPARISON →
Frequently asked

How many people live in Brooklyn, Wisconsin?

Brooklyn, Wisconsin has about 1,408 residents according to the 2024 American Community Survey.

What is the median household income in Brooklyn, Wisconsin?

The typical household in Brooklyn, Wisconsin earns about $108,929 a year. Half of households make more than that, and half make less.

Is Brooklyn, Wisconsin expensive?

In Brooklyn, Wisconsin, the median home is worth about $268,900, and the typical rent is about $1,375 a month.

How educated are people in Brooklyn, Wisconsin?

About 32.7% of adults age 25 and over in Brooklyn, Wisconsin hold a bachelor's degree or higher.

What is the poverty rate in Brooklyn, Wisconsin?

About 5.8% of people in Brooklyn, Wisconsin live below the federal poverty line.

Has Brooklyn, Wisconsin grown since 1990?

Yes, Brooklyn, Wisconsin has grown since 1990. The population has added about 659 residents, a change of about 88 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

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