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CITY

Onalaska

Texas · 3,289 residents (2025 est.) · 5.437 sq mi
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The short version

Onalaska has notably lower household income than the US average, with a median household income of $51,912. The city has more than doubled in size since 2000, adding 2,036 residents. 12% of adults hold a bachelor's degree or higher, below the national rate of 36%. Median home value has more than tripled since 2000, reaching $165,800. The poverty rate of 23.7% is well above the national figure. Households here earn about 34% less than the Texas median.

At a glance
Lower income
below the US median
US median: $82,259
Older
median age 43.8
US median: 38.9
Less educated
12% hold a bachelor's degree
US average: 36%
Less affordable
home values up 127%, inflation adjusted
US median home: $376,019
Section 01

Population & growth

Total population
3,210
+173%since 2000
from 1,174 in 2000
1990 – 2025
Population density
590 / sq mi
+173%since 2000
from 216 / sq mi in 2000
US average: 281
Median age
43.8
−8%since 2000
from 47.7 in 2000
US average: 38.9

PEP 2025 EST:3,289 residents (Census Bureau Vintage 2025, released March 2026)

Population, 1990 – 2024
5001K2K3K3K1990201020202024Onalaska
20243K
1990201020202024
Section 02

Income & economy

Median household income
$51,912
−1%inflation adjusted, since 2000
from $28,750 in 2000
US average: $82,259
1990 – 2024
Per capita income
$29,257
+83%since 2000
from $16,003 in 2000
US average: $44,673
Households earning $100K+
28.5%
+15.0 ptssince 2009
from 13.5% in 2009
US average: 53.3%
Poverty rate
23.7%
+8.5 ptssince 2000
from 15.2% in 2000
US average: 12.5%
Income inequality (Gini)
0.467
−5%since 2010
from 0.490 in 2010
US average: 0.476
Workforce by industry, 2024
Other services9%
US avg: 6.7%
Wholesale trade7.3%
US avg: 6.9%
Information7%
US avg: 10.8%
Transportation & warehousing4.3%
US avg: 2.2%
Public administration2.8%
US avg: 4.8%
Retail trade2.3%
US avg: 9.9%
Agriculture, forestry, fishing0.5%
US avg: 1.6%
Manufacturing0.5%
US avg: 0.4%
Construction0%
US avg: 1.2%
Finance & insurance0%
US avg: 5.9%
Professional, scientific, technical0%
US avg: 5.1%
Education & health services0%
US avg: 0.9%
Arts, entertainment, food0%
US avg: 1.9%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

Median home value
$165,800
+127%inflation adjusted, since 2000
from $40,100 in 2000
US average: $376,019
1990 – 2024
Median gross rent
$1,083
+17%inflation adjusted, since 2000
from $508 in 2000
US average: $1,442
Owner-occupied
78.4%
−5.8 ptssince 2000
from 84.2% in 2000
21.6% rent
Vacancy rate
27.5%
−9.7 ptssince 2009
from 37.2% in 2009
US average: 10.0%
Owner cost-burdened
31.2%
+7.2 ptssince 2009
from 24.0% in 2009
US average: 22.9%
Renter cost-burdened
76.8%
+36.8 ptssince 2009
from 40.0% in 2009
US average: 47.4%
Afford Score
3.2
+129%since 2000
from 1.4 in 2000
1990 – 2024
Gentrification Score
70
RELATED:See current rent listings in Onalaska on RentDataNow
Section 04

Race & ethnicity

2000
White, non-Hispanic89.3%(1,048)
Black6.6%(77)
Hispanic / Latino2.4%(28)
Asian0.3%(4)
Other0%
Diversity Score21.8%(256)
2024
White, non-Hispanic78%(2,503)
Black1.2%(37)
Hispanic / Latino16.7%(535)
Asian0%(0)
Other4.2%(135)
Diversity Score45.3%(1,454)
Diversity Score
45
+108%since 2000
from 22 in 2000
1990 – 2024
Section 05

Education

Bachelor's degree or higher
11.7%
+2.8 ptssince 2000
from 8.9% in 2000
US average: 35.6%
High school or higher
82.6%
+8.1 ptssince 2000
from 74.5% in 2000
US average: 89.6%
Graduate degree
1.2%
−1.6 ptssince 2000
from 2.7% in 2000
US average: 14.0%
Section 06

Commute & transportation

Average commute
22.2 min
−23%since 2000
from 28.9 min in 2000
US average: 26.5
Drive alone to work
76.2%
−10.1 ptssince 2009
from 86.4% in 2009
US average: 68.9%
Carpooled to work
16.4%
+5.3 ptssince 2009
from 11.1% in 2009
US average: 8.5%
Public transit
0.0%
Unchangedsince 2009
from 0.0% in 2009
US average: 3.2%
Worked from home
7.3%
+6.6 ptssince 2009
from 0.7% in 2009
US average: 15.0%
Walked to work
0.0%
−1.0 ptssince 2009
from 1.0% in 2009
US average: 2.4%
Biked to work
0.0%
Unchangedsince 2009
from 0.0% in 2009
US average: 0.4%
No vehicle available
3.8%
−2.3 ptssince 2009
from 6.2% in 2009
US average: 8.3%
Section 07

Work & employment

Unemployment rate
9.4%
−0.3 ptssince 2011
from 9.7% in 2011
US average: 5.2%
Labor force participation
56.0%
+6.8 ptssince 2011
from 49.3% in 2011
US average: 63.5%
Self-employed
19.8%
+5.9 ptssince 2009
from 13.9% in 2009
US average: 13.1%
Management & professional
24.9%
−35.5 ptssince 2009
from 60.4% in 2009
US average: 42.5%
Section 08

People & community

Male
43.2%
−1.3 ptssince 2009
from 44.5% in 2009
Female
56.8%
+1.3 ptssince 2009
from 55.5% in 2009
Foreign born
2.0%
+0.1 ptssince 2009
from 2.0% in 2009
US average: 14.1%
Veterans
18.2%
−22.8 ptssince 2009
from 41.0% in 2009
US average: 6.2%
With a disability
27.4%
+3.2 ptssince 2012
from 24.2% in 2012
US average: 13.3%
Uninsured
12.3%
−62.2 ptssince 2013
from 74.5% in 2013
US average: 8.4%
Broadband at home
91.6%
+35.9 ptssince 2017
from 55.7% in 2017
US average: 91.0%
English only at home
94.5%
−1.8 ptssince 2016
from 96.3% in 2016
US average: 77.7%
Spanish at home
5.5%
+2.9 ptssince 2016
from 2.6% in 2016
US average: 13.6%
Drill deeper

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Compare Onalaska to nearby cities

ONALASKA VS
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Home value$153,600−7%
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ONALASKA VS
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ONALASKA VS
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ONALASKA VS
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Home value$309,600+87%
Population119,564+3535%
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Frequently asked

How many people live in Onalaska, Texas?

Onalaska, Texas has about 3,210 residents according to the 2024 American Community Survey.

What is the median household income in Onalaska, Texas?

The typical household in Onalaska, Texas earns about $51,912 a year. Half of households make more than that, and half make less.

Is Onalaska, Texas expensive?

In Onalaska, Texas, the median home is worth about $165,800, and the typical rent is about $1,083 a month.

How educated are people in Onalaska, Texas?

About 11.7% of adults age 25 and over in Onalaska, Texas hold a bachelor's degree or higher.

What is the poverty rate in Onalaska, Texas?

About 23.7% of people in Onalaska, Texas live below the federal poverty line.

Has Onalaska, Texas grown since 1990?

Yes, Onalaska, Texas has grown since 1990. The population has added about 2,464 residents, a change of about 330 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

How we source and harmonize this data →

Onalaska, Texas: demographics, income & housing data · CensusEasy