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CITY

White Lake

South Dakota · 410 residents (2025 est.) · 0.405 sq mi
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The short version

White Lake has notably lower household income than the US average, with a median household income of $48,889. Population has grown 16% since 2000. 8% of adults hold a bachelor's degree or higher, below the national rate of 36%. Median home value has more than doubled since 2000, reaching $62,900. With a median age of 51.9, the population is older than the US median of 38.9. Households here earn about 35% less than the South Dakota median.

At a glance
Lower income
below the US median
US median: $82,259
Older
median age 51.9
US median: 38.9
Less educated
8% hold a bachelor's degree
US average: 36%
Less affordable
home values up 40%, inflation adjusted
US median home: $376,019
Section 01

Population & growth

Total population
469
+16%since 2000
from 405 in 2000
1990 – 2025
Population density
1,158 / sq mi
+16%since 2000
from 1,000 / sq mi in 2000
US average: 281
Median age
51.9
+7%since 2000
from 48.6 in 2000
US average: 38.9

PEP 2025 EST:410 residents (Census Bureau Vintage 2025, released March 2026)

Population, 1990 – 2024
3623924234544841990201020202024White Lake
2024469
1990201020202024
Section 02

Income & economy

Median household income
$48,889
+5%inflation adjusted, since 2000
from $25,500 in 2000
US average: $82,259
1990 – 2024
Per capita income
$29,169
+124%since 2000
from $13,034 in 2000
US average: $44,673
Households earning $100K+
30.6%
+22.4 ptssince 2009
from 8.1% in 2009
US average: 53.3%
Poverty rate
12.6%
−6.5 ptssince 2000
from 19.0% in 2000
US average: 12.5%
Income inequality (Gini)
0.440
+21%since 2010
from 0.364 in 2010
US average: 0.476
Workforce by industry, 2024
Agriculture, forestry, fishing12.7%
US avg: 1.6%
Construction12.7%
US avg: 1.2%
Retail trade8%
US avg: 9.9%
Transportation & warehousing5.6%
US avg: 2.2%
Wholesale trade3.8%
US avg: 6.9%
Information0.9%
US avg: 10.8%
Arts, entertainment, food0.9%
US avg: 1.9%
Finance & insurance0.5%
US avg: 5.9%
Professional, scientific, technical0.5%
US avg: 5.1%
Other services0.5%
US avg: 6.7%
Public administration0.5%
US avg: 4.8%
Manufacturing0%
US avg: 0.4%
Education & health services0%
US avg: 0.9%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

Median home value
$62,900
+40%inflation adjusted, since 2000
from $24,600 in 2000
US average: $376,019
1990 – 2024
Median gross rent
$667
+63%inflation adjusted, since 2000
from $225 in 2000
US average: $1,442
Owner-occupied
74.1%
−2.0 ptssince 2000
from 76.2% in 2000
25.9% rent
Vacancy rate
19.8%
+16.4 ptssince 2009
from 3.4% in 2009
US average: 10.0%
Owner cost-burdened
19.8%
+5.7 ptssince 2009
from 14.2% in 2009
US average: 22.9%
Renter cost-burdened
27.3%
−12.2 ptssince 2009
from 39.5% in 2009
US average: 47.4%
Afford Score
1.3
+33%since 2000
from 1.0 in 2000
1990 – 2024
Gentrification Score
43
RELATED:See current rent listings in White Lake on RentDataNow
Section 04

Race & ethnicity

2000
White, non-Hispanic98.3%(398)
Black0%(0)
Hispanic / Latino0%(0)
Asian0%(0)
Other0%
Diversity Score0%(0)
2024
White, non-Hispanic93%(436)
Black1.1%(5)
Hispanic / Latino3.6%(17)
Asian0%(0)
Other2.3%(11)
Diversity Score16.7%(78)
Diversity Score
17
from 0 in 2000
1990 – 2024
Section 05

Education

Bachelor's degree or higher
8.0%
+4.9 ptssince 2000
from 3.1% in 2000
US average: 35.6%
High school or higher
86.0%
+11.0 ptssince 2000
from 75.0% in 2000
US average: 89.6%
Graduate degree
1.7%
+0.2 ptssince 2000
from 1.6% in 2000
US average: 14.0%
Section 06

Commute & transportation

Average commute
17.9 min
+38%since 2000
from 12.9 min in 2000
US average: 26.5
Drive alone to work
85.2%
+26.8 ptssince 2009
from 58.4% in 2009
US average: 68.9%
Carpooled to work
7.4%
−14.2 ptssince 2009
from 21.6% in 2009
US average: 8.5%
Public transit
0.0%
Unchangedsince 2009
from 0.0% in 2009
US average: 3.2%
Worked from home
6.9%
+3.7 ptssince 2009
from 3.2% in 2009
US average: 15.0%
Walked to work
0.0%
−16.8 ptssince 2009
from 16.8% in 2009
US average: 2.4%
Biked to work
0.0%
Unchangedsince 2009
from 0.0% in 2009
US average: 0.4%
No vehicle available
8.8%
+8.2 ptssince 2009
from 0.6% in 2009
US average: 8.3%
Section 07

Work & employment

Unemployment rate
0.0%
−2.6 ptssince 2011
from 2.6% in 2011
US average: 5.2%
Labor force participation
53.0%
−13.7 ptssince 2011
from 66.7% in 2011
US average: 63.5%
Self-employed
8.5%
−8.4 ptssince 2009
from 16.8% in 2009
US average: 13.1%
Management & professional
22.1%
−26.3 ptssince 2009
from 48.4% in 2009
US average: 42.5%
Section 08

People & community

Male
50.3%
+8.1 ptssince 2009
from 42.2% in 2009
Female
49.7%
−8.1 ptssince 2009
from 57.8% in 2009
Foreign born
2.1%
+1.9 ptssince 2009
from 0.2% in 2009
US average: 14.1%
Veterans
7.6%
−32.5 ptssince 2009
from 40.1% in 2009
US average: 6.2%
With a disability
15.2%
−0.7 ptssince 2012
from 15.9% in 2012
US average: 13.3%
Uninsured
8.8%
−83.7 ptssince 2013
from 92.5% in 2013
US average: 8.4%
Broadband at home
81.8%
+7.2 ptssince 2017
from 74.6% in 2017
US average: 91.0%
English only at home
97.7%
−1.5 ptssince 2016
from 99.2% in 2016
US average: 77.7%
Spanish at home
0.0%
−0.5 ptssince 2016
from 0.5% in 2016
US average: 13.6%
Drill deeper

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Frequently asked

How many people live in White Lake, South Dakota?

White Lake, South Dakota has about 469 residents according to the 2024 American Community Survey.

What is the median household income in White Lake, South Dakota?

The typical household in White Lake, South Dakota earns about $48,889 a year. Half of households make more than that, and half make less.

Is White Lake, South Dakota expensive?

In White Lake, South Dakota, the median home is worth about $62,900, and the typical rent is about $667 a month.

How educated are people in White Lake, South Dakota?

About 8.0% of adults age 25 and over in White Lake, South Dakota hold a bachelor's degree or higher.

What is the poverty rate in White Lake, South Dakota?

About 12.6% of people in White Lake, South Dakota live below the federal poverty line.

Has White Lake, South Dakota grown since 1990?

Yes, White Lake, South Dakota has grown since 1990. The population has added about 45 residents, a change of about 11 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

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