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CITY

Leonardo

New Jersey · 2,493 residents · 0.594 sq mi
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The short version

Leonardo is significantly wealthier than the US average, with a median household income of $138,125. Population has declined 12% since 2000. Median home value has roughly tripled since 2000, reaching $450,700. Poverty is rare here, at 2.4% of residents. It ranks in the top 5% of US cities for household income. Households here earn about 33% more than the New Jersey median.

At a glance
Wealthier
above the US median
US median: $82,259
Younger
median age 36.9
US median: 38.9
More educated
44% hold a bachelor's degree
US average: 36%
Less affordable
home values up 67%, inflation adjusted
US median home: $376,019
Section 01

Population & growth

Total population
2,493
−12%since 2000
from 2,823 in 2000
1990 – 2024
Population density
4,197 / sq mi
−12%since 2000
from 4,753 / sq mi in 2000
US average: 281
Median age
36.9
Unchangedsince 2000
from 36.8 in 2000
US average: 38.9
Population, 1990 – 2024
2K3K3K3K4K1990201020202024Leonardo
20242K
1990201020202024
Section 02

Income & economy

Median household income
$138,125
+18%inflation adjusted, since 2000
from $64,432 in 2000
US average: $82,259
1990 – 2024
Per capita income
$59,420
+154%since 2000
from $23,422 in 2000
US average: $44,673
Households earning $100K+
71.5%
+23.7 ptssince 2009
from 47.8% in 2009
US average: 53.3%
Poverty rate
2.4%
−1.8 ptssince 2000
from 4.1% in 2000
US average: 12.5%
Income inequality (Gini)
0.377
+4%since 2010
from 0.362 in 2010
US average: 0.476
Workforce by industry, 2024
Wholesale trade10%
US avg: 6.9%
Information9.1%
US avg: 10.8%
Finance & insurance9.1%
US avg: 5.9%
Arts, entertainment, food8.9%
US avg: 1.9%
Other services6.8%
US avg: 6.7%
Public administration6.8%
US avg: 4.8%
Education & health services6.3%
US avg: 0.9%
Retail trade3.7%
US avg: 9.9%
Transportation & warehousing3%
US avg: 2.2%
Professional, scientific, technical2.8%
US avg: 5.1%
Agriculture, forestry, fishing1.6%
US avg: 1.6%
Construction1.6%
US avg: 1.2%
Manufacturing0%
US avg: 0.4%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

Median home value
$450,700
+67%inflation adjusted, since 2000
from $148,200 in 2000
US average: $376,019
1990 – 2024
Median gross rent
$1,694
+4%inflation adjusted, since 2000
from $896 in 2000
US average: $1,442
Owner-occupied
83.9%
−1.8 ptssince 2000
from 85.7% in 2000
16.1% rent
Vacancy rate
0.9%
+0.9 ptssince 2009
from 0.0% in 2009
US average: 10.0%
Owner cost-burdened
23.2%
−12.5 ptssince 2009
from 35.7% in 2009
US average: 22.9%
Renter cost-burdened
67.9%
+9.0 ptssince 2009
from 59.0% in 2009
US average: 47.4%
Afford Score
3.3
+42%since 2000
from 2.3 in 2000
1990 – 2024
Gentrification Score
70
RELATED:See current rent listings in Leonardo on RentDataNow
Section 04

Race & ethnicity

2000
White, non-Hispanic93.2%(2,632)
Black0.5%(15)
Hispanic / Latino4.9%(137)
Asian0.5%(14)
Other0%
Diversity Score14.1%(398)
2024
White, non-Hispanic87.6%(2,185)
Black0%(0)
Hispanic / Latino9.3%(233)
Asian1.2%(31)
Other1.8%(44)
Diversity Score27.8%(694)
Diversity Score
28
+98%since 2000
from 14 in 2000
1990 – 2024
Section 05

Education

Bachelor's degree or higher
43.6%
+26.7 ptssince 2000
from 16.9% in 2000
US average: 35.6%
High school or higher
100.0%
+10.8 ptssince 2000
from 89.2% in 2000
US average: 89.6%
Graduate degree
10.8%
+8.0 ptssince 2000
from 2.8% in 2000
US average: 14.0%
Section 06

Commute & transportation

Average commute
35.6 min
+35%since 2000
from 26.4 min in 2000
US average: 26.5
Drive alone to work
77.6%
Unchangedsince 2009
from 77.5% in 2009
US average: 68.9%
Carpooled to work
0.0%
−9.0 ptssince 2009
from 9.0% in 2009
US average: 8.5%
Public transit
5.6%
−6.6 ptssince 2009
from 12.2% in 2009
US average: 3.2%
Worked from home
15.6%
+14.3 ptssince 2009
from 1.4% in 2009
US average: 15.0%
Walked to work
0.7%
+0.7 ptssince 2009
from 0.0% in 2009
US average: 2.4%
Biked to work
0.0%
Unchangedsince 2009
from 0.0% in 2009
US average: 0.4%
No vehicle available
0.7%
−5.3 ptssince 2009
from 6.0% in 2009
US average: 8.3%
Section 07

Work & employment

Unemployment rate
4.8%
−3.0 ptssince 2011
from 7.8% in 2011
US average: 5.2%
Labor force participation
72.7%
+2.3 ptssince 2011
from 70.5% in 2011
US average: 63.5%
Self-employed
8.4%
−0.8 ptssince 2009
from 9.2% in 2009
US average: 13.1%
Management & professional
50.6%
−3.9 ptssince 2009
from 54.6% in 2009
US average: 42.5%
Section 08

People & community

Male
51.1%
−2.5 ptssince 2009
from 53.5% in 2009
Female
48.9%
+2.5 ptssince 2009
from 46.5% in 2009
Foreign born
5.8%
−1.7 ptssince 2009
from 7.5% in 2009
US average: 14.1%
Veterans
5.4%
−47.1 ptssince 2009
from 52.5% in 2009
US average: 6.2%
With a disability
9.6%
−7.6 ptssince 2012
from 17.2% in 2012
US average: 13.3%
Uninsured
0.9%
−85.2 ptssince 2013
from 86.1% in 2013
US average: 8.4%
Broadband at home
92.0%
−1.1 ptssince 2017
from 93.1% in 2017
US average: 91.0%
English only at home
94.9%
−0.6 ptssince 2016
from 95.6% in 2016
US average: 77.7%
Spanish at home
2.7%
+2.7 ptssince 2016
from 0.0% in 2016
US average: 13.6%
Drill deeper

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Head to head

Compare Leonardo to nearby cities

LEONARDO VS
Red Bank
Income$97,477−29%
Home value$504,900+12%
Population12,896+417%
SEE FULL COMPARISON →
LEONARDO VS
Keansburg
Income$81,428−41%
Home value$311,800−31%
Population9,818+294%
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LEONARDO VS
Eatontown
Income$90,463−35%
Home value$492,400+9%
Population13,607+446%
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LEONARDO VS
Matawan
Income$123,354−11%
Home value$467,800+4%
Population9,768+292%
SEE FULL COMPARISON →
Frequently asked

How many people live in Leonardo, New Jersey?

Leonardo, New Jersey has about 2,493 residents according to the 2024 American Community Survey.

What is the median household income in Leonardo, New Jersey?

The typical household in Leonardo, New Jersey earns about $138,125 a year. Half of households make more than that, and half make less.

Is Leonardo, New Jersey expensive?

In Leonardo, New Jersey, the median home is worth about $450,700, and the typical rent is about $1,694 a month.

How educated are people in Leonardo, New Jersey?

About 43.6% of adults age 25 and over in Leonardo, New Jersey hold a bachelor's degree or higher.

What is the poverty rate in Leonardo, New Jersey?

About 2.4% of people in Leonardo, New Jersey live below the federal poverty line.

Has Leonardo, New Jersey grown since 1990?

Yes, Leonardo, New Jersey has shrunk since 1990. The population has lost about 1,295 residents, a change of about -34 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

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