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CITY · 2020 ACS

Rockwell

North Carolina · 2,302 residents · 1.848 sq mi
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The short version

Rockwell has lower-than-average household income, with a median household income of $49,750. Population has grown 17% since 2000. Median home value is $134,000.

At a glance
Lower income
below the US median
US median: $66,278
Mid-age
median age 37.9
US median: 38.8
Less educated
27% hold a bachelor's degree
US average: 33%
Stable housing
home values roughly flat, inflation adjusted
US median home: $265,253
Section 01

Population & growth

Total population
2,302
+17%since 2000
from 1,971 in 2000
1990 – 2025
Population density
1,246 / sq mi
+17%since 2000
from 1,067 / sq mi in 2000
US average: 280
Median age
37.9
Unchangedsince 2000
from 38.0 in 2000
US average: 38.8
Population, 1990 – 2024
1K2K2K3K3K1990201020202024Rockwell
20243K
1990201020202024
Section 02

Income & economy

Median household income
$49,750
−20%inflation adjusted, since 2000
from $41,488 in 2000
US average: $66,278
1990 – 2024
Per capita income
$24,132
+23%since 2000
from $19,687 in 2000
US average: $35,364
Households earning $100K+
24.7%
−6.5 ptssince 2009
from 31.2% in 2009
US average: 43.9%
Poverty rate
8.6%
+4.0 ptssince 2000
from 4.6% in 2000
US average: 12.8%
Workforce by industry, 2020
Retail trade13.8%
US avg: 10%
Finance & insurance9%
US avg: 5.5%
Professional, scientific, technical8.3%
US avg: 4.7%
Wholesale trade7.6%
US avg: 6.7%
Information7.6%
US avg: 11.1%
Other services2.6%
US avg: 6.6%
Transportation & warehousing2.2%
US avg: 2.5%
Public administration1.5%
US avg: 4.7%
Education & health services0.7%
US avg: 0.8%
Arts, entertainment, food0.5%
US avg: 2%
Agriculture, forestry, fishing0%
US avg: 1.7%
Construction0%
US avg: 1.2%
Manufacturing0%
US avg: 0.5%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

Median home value
$134,000
−4%inflation adjusted, since 2000
from $92,400 in 2000
US average: $265,253
1990 – 2024
Median gross rent
$741
−4%inflation adjusted, since 2000
from $514 in 2000
US average: $1,124
Owner-occupied
69.7%
−6.4 ptssince 2000
from 76.1% in 2000
30.3% rent
Afford Score
2.7
+21%since 2000
from 2.2 in 2000
1990 – 2024
RELATED:See current rent listings in Rockwell on RentDataNow
Section 04

Race & ethnicity

2000
White, non-Hispanic96.2%(1,896)
Black0.7%(14)
Hispanic / Latino1.6%(31)
Asian0.6%(11)
Other0%
Diversity Score7%(139)
2020
White, non-Hispanic85.6%(1,970)
Black3.7%(85)
Hispanic / Latino4.8%(110)
Asian0.8%(18)
Other6.7%(153)
Diversity Score35.1%(809)
Diversity Score
35
+400%since 2000
from 7 in 2000
1990 – 2024
Section 05

Education

Bachelor's degree or higher
26.8%
+13.4 ptssince 2000
from 13.4% in 2000
US average: 32.9%
High school or higher
86.4%
+8.5 ptssince 2000
from 77.9% in 2000
US average: 88.5%
Graduate degree
2.1%
−1.1 ptssince 2000
from 3.2% in 2000
US average: 12.7%
Section 06

Commute & transportation

Average commute
32.4 min
+115%since 2000
from 15.1 min in 2000
US average: 26.9
Drive alone to work
81.5%
−8.3 ptssince 2009
from 89.8% in 2009
US average: 75.1%
No vehicle available
4.7%
+1.7 ptssince 2009
from 3.0% in 2009
US average: 8.4%
Section 07

Work & employment

Unemployment rate
2.6%
−7.9 ptssince 2011
from 10.5% in 2011
US average: 5.4%
Labor force participation
50.5%
−10.0 ptssince 2011
from 60.6% in 2011
US average: 63.4%
Management & professional
24.6%
−26.9 ptssince 2009
from 51.5% in 2009
US average: 39.3%
Section 08

People & community

Male
42.2%
−6.8 ptssince 2009
from 49.0% in 2009
Female
57.8%
+6.8 ptssince 2009
from 51.0% in 2009
Foreign born
0.8%
+0.2 ptssince 2009
from 0.6% in 2009
US average: 13.5%
Uninsured
11.9%
−73.0 ptssince 2013
from 84.9% in 2013
US average: 8.8%
Drill deeper

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Compare Rockwell to nearby cities

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Salisbury
Income$53,716+8%
Home value$242,500+81%
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ROCKWELL VS
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Income$73,836+48%
Home value$276,400+106%
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ROCKWELL VS
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Income$86,921+75%
Home value$353,700+164%
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ROCKWELL VS
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Income$46,881−6%
Home value$204,800+53%
Population17,769+635%
SEE FULL COMPARISON →
Frequently asked

How many people live in Rockwell, North Carolina?

Rockwell, North Carolina has about 2,302 residents according to the 2020 American Community Survey.

What is the median household income in Rockwell, North Carolina?

The typical household in Rockwell, North Carolina earns about $49,750 a year. Half of households make more than that, and half make less.

Is Rockwell, North Carolina expensive?

In Rockwell, North Carolina, the median home is worth about $134,000, and the typical rent is about $741 a month.

How educated are people in Rockwell, North Carolina?

About 26.8% of adults age 25 and over in Rockwell, North Carolina hold a bachelor's degree or higher.

What is the poverty rate in Rockwell, North Carolina?

About 8.6% of people in Rockwell, North Carolina live below the federal poverty line.

Has Rockwell, North Carolina grown since 1990?

Yes, Rockwell, North Carolina has grown since 1990. The population has added about 704 residents, a change of about 44 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

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