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CITY

Cool Valley

Missouri · 1,005 residents (2025 est.) · 0.458 sq mi
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The short version

Cool Valley has notably lower household income than the US average, with a median household income of $53,560. Population has grown 31% since 2000. 12% of adults hold a bachelor's degree or higher, below the national rate of 36%. Median home value has risen by half since 2000, reaching $102,800. At a median age of 27.3, residents skew younger than the country as a whole.

At a glance
Lower income
below the US median
US median: $82,259
Younger
median age 27.3
US median: 38.9
Less educated
12% hold a bachelor's degree
US average: 36%
More affordable
home values down 7%, inflation adjusted
US median home: $376,019
Section 01

Population & growth

Total population
1,411
+31%since 2000
from 1,081 in 2000
1990 – 2025
Population density
3,081 / sq mi
+31%since 2000
from 2,360 / sq mi in 2000
US average: 281
Median age
27.3
−24%since 2000
from 35.9 in 2000
US average: 38.9

PEP 2025 EST:1,005 residents (Census Bureau Vintage 2025, released March 2026)

Population, 1990 – 2024
9741K1K1K1K1990201020202024Cool Valley
20241K
1990201020202024
Section 02

Income & economy

Median household income
$53,560
−31%inflation adjusted, since 2000
from $42,727 in 2000
US average: $82,259
1990 – 2024
Per capita income
$23,621
+13%since 2000
from $20,847 in 2000
US average: $44,673
Households earning $100K+
38.5%
+21.9 ptssince 2009
from 16.7% in 2009
US average: 53.3%
Poverty rate
28.8%
+18.4 ptssince 2000
from 10.4% in 2000
US average: 12.5%
Income inequality (Gini)
0.452
+10%since 2010
from 0.410 in 2010
US average: 0.476
Workforce by industry, 2024
Information11.1%
US avg: 10.8%
Finance & insurance10.1%
US avg: 5.9%
Professional, scientific, technical10.1%
US avg: 5.1%
Other services8.3%
US avg: 6.7%
Wholesale trade6.7%
US avg: 6.9%
Public administration5.2%
US avg: 4.8%
Retail trade3.6%
US avg: 9.9%
Transportation & warehousing0.5%
US avg: 2.2%
Agriculture, forestry, fishing0%
US avg: 1.6%
Construction0%
US avg: 1.2%
Manufacturing0%
US avg: 0.4%
Education & health services0%
US avg: 0.9%
Arts, entertainment, food0%
US avg: 1.9%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

Median home value
$102,800
−7%inflation adjusted, since 2000
from $60,700 in 2000
US average: $376,019
1990 – 2024
Median gross rent
$992
−17%inflation adjusted, since 2000
from $657 in 2000
US average: $1,442
Owner-occupied
62.7%
−19.4 ptssince 2000
from 82.1% in 2000
37.3% rent
Vacancy rate
3.3%
−11.4 ptssince 2009
from 14.6% in 2009
US average: 10.0%
Owner cost-burdened
32.6%
−14.2 ptssince 2009
from 46.7% in 2009
US average: 22.9%
Renter cost-burdened
33.9%
−44.9 ptssince 2009
from 78.8% in 2009
US average: 47.4%
Afford Score
1.9
+35%since 2000
from 1.4 in 2000
1990 – 2024
Gentrification Score
38
RELATED:See current rent listings in Cool Valley on RentDataNow
Section 04

Race & ethnicity

2000
White, non-Hispanic21.6%(233)
Black76%(822)
Hispanic / Latino0.4%(4)
Asian0.1%(1)
Other0%
Diversity Score43.8%(473)
2024
White, non-Hispanic7.3%(103)
Black89%(1,256)
Hispanic / Latino1.5%(21)
Asian1.8%(25)
Other0.4%(6)
Diversity Score25.2%(356)
Diversity Score
25
−42%since 2000
from 44 in 2000
1990 – 2024
Section 05

Education

Bachelor's degree or higher
12.1%
−0.2 ptssince 2000
from 12.3% in 2000
US average: 35.6%
High school or higher
94.4%
+15.1 ptssince 2000
from 79.3% in 2000
US average: 89.6%
Graduate degree
4.2%
+1.6 ptssince 2000
from 2.6% in 2000
US average: 14.0%
Section 06

Commute & transportation

Average commute
17.1 min
+22%since 2000
from 14.0 min in 2000
US average: 26.5
Drive alone to work
73.0%
−1.7 ptssince 2009
from 74.7% in 2009
US average: 68.9%
Carpooled to work
4.9%
−1.3 ptssince 2009
from 6.2% in 2009
US average: 8.5%
Public transit
1.5%
−4.4 ptssince 2009
from 5.9% in 2009
US average: 3.2%
Worked from home
19.2%
+18.3 ptssince 2009
from 0.9% in 2009
US average: 15.0%
Walked to work
0.5%
−3.9 ptssince 2009
from 4.4% in 2009
US average: 2.4%
Biked to work
1.0%
+1.0 ptssince 2009
from 0.0% in 2009
US average: 0.4%
No vehicle available
1.5%
−3.5 ptssince 2009
from 4.9% in 2009
US average: 8.3%
Section 07

Work & employment

Unemployment rate
6.7%
−19.0 ptssince 2011
from 25.7% in 2011
US average: 5.2%
Labor force participation
67.8%
+6.7 ptssince 2011
from 61.1% in 2011
US average: 63.5%
Self-employed
8.3%
−14.7 ptssince 2009
from 23.0% in 2009
US average: 13.1%
Management & professional
31.9%
−41.5 ptssince 2009
from 73.4% in 2009
US average: 42.5%
Section 08

People & community

Male
45.4%
−4.2 ptssince 2009
from 49.6% in 2009
Female
54.6%
+4.2 ptssince 2009
from 50.4% in 2009
Foreign born
2.0%
+1.7 ptssince 2009
from 0.3% in 2009
US average: 14.1%
Veterans
5.3%
−35.7 ptssince 2009
from 41.0% in 2009
US average: 6.2%
With a disability
13.4%
−0.3 ptssince 2012
from 13.7% in 2012
US average: 13.3%
Uninsured
15.3%
−61.4 ptssince 2013
from 76.7% in 2013
US average: 8.4%
Broadband at home
85.3%
+16.5 ptssince 2017
from 68.8% in 2017
US average: 91.0%
English only at home
97.0%
−1.1 ptssince 2016
from 98.1% in 2016
US average: 77.7%
Spanish at home
0.5%
−0.1 ptssince 2016
from 0.5% in 2016
US average: 13.6%
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Compare Cool Valley to nearby cities

COOL VALLEY VS
Ferguson
Income$47,524−11%
Home value$109,900+7%
Population17,953+1686%
SEE FULL COMPARISON →
COOL VALLEY VS
Berkeley
Income$44,265−17%
Home value$82,300−20%
Population8,026+699%
SEE FULL COMPARISON →
COOL VALLEY VS
Jennings
Income$38,984−27%
Home value$68,800−33%
Population13,093+1203%
SEE FULL COMPARISON →
COOL VALLEY VS
Overland
Income$61,773+15%
Home value$131,900+28%
Population15,474+1440%
SEE FULL COMPARISON →
Frequently asked

How many people live in Cool Valley, Missouri?

Cool Valley, Missouri has about 1,411 residents according to the 2024 American Community Survey.

What is the median household income in Cool Valley, Missouri?

The typical household in Cool Valley, Missouri earns about $53,560 a year. Half of households make more than that, and half make less.

Is Cool Valley, Missouri expensive?

In Cool Valley, Missouri, the median home is worth about $102,800, and the typical rent is about $992 a month.

How educated are people in Cool Valley, Missouri?

About 12.1% of adults age 25 and over in Cool Valley, Missouri hold a bachelor's degree or higher.

What is the poverty rate in Cool Valley, Missouri?

About 28.8% of people in Cool Valley, Missouri live below the federal poverty line.

Has Cool Valley, Missouri grown since 1990?

Yes, Cool Valley, Missouri has grown since 1990. The population has added about 4 residents, a change of about 0 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

How we source and harmonize this data →