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CITY · 2010 ACS

Shell Rock

Iowa · 1,296 residents · 1.602 sq mi
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The short version

Shell Rock has roughly average household income, with a median household income of $49,333. Population has held roughly steady since 2000. 12% of adults hold a bachelor's degree or higher, below the national rate of 28%. Median home value is $96,200. With a median age of 44.1, the population is older than the US median of 37.2.

At a glance
Lower income
below the US median
US median: $52,703
Older
median age 44.1
US median: 37.2
Less educated
12% hold a bachelor's degree
US average: 28%
Stable housing
home values roughly flat, inflation adjusted
US median home: $225,659
Section 01

Population & growth

Total population
1,296
Unchangedsince 2000
from 1,298 in 2000
1990 – 2025
Population density
809 / sq mi
Unchangedsince 2000
from 810 / sq mi in 2000
US average: 261
Median age
44.1
+5%since 2000
from 42.1 in 2000
US average: 37.2
Population, 1990 – 2024
1K1K1K2K2K1990201020202024Shell Rock
20242K
1990201020202024
Section 02

Income & economy

Median household income
$49,333
+6%inflation adjusted, since 2000
from $36,823 in 2000
US average: $52,703
1990 – 2024
Per capita income
$23,603
+38%since 2000
from $17,064 in 2000
US average: $27,286
Households earning $100K+
23.9%
+2.1 ptssince 2009
from 21.9% in 2009
US average: 33.3%
Poverty rate
6.8%
−0.4 ptssince 2000
from 7.2% in 2000
US average: 13.8%
Income inequality (Gini)
0.341
US average: 0.461
Workforce by industry, 2010
Retail trade28.3%
US avg: 10.9%
Information9.1%
US avg: 11.5%
Other services8.1%
US avg: 7%
Public administration7.4%
US avg: 4.9%
Wholesale trade7.2%
US avg: 7.2%
Finance & insurance4.1%
US avg: 5.1%
Professional, scientific, technical3.2%
US avg: 4.2%
Agriculture, forestry, fishing2.6%
US avg: 1.9%
Construction2.6%
US avg: 1.4%
Transportation & warehousing2.1%
US avg: 3.1%
Education & health services0.9%
US avg: 0.9%
Manufacturing0%
US avg: 0.5%
Arts, entertainment, food0%
US avg: 2.4%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

Median home value
$96,200
+3%inflation adjusted, since 2000
from $74,100 in 2000
US average: $225,659
1990 – 2024
Median gross rent
$585
+11%inflation adjusted, since 2000
from $416 in 2000
US average: $853
Owner-occupied
50.2%
−28.5 ptssince 2000
from 78.7% in 2000
24.5% rent
Vacancy rate
2.2%
−0.8 ptssince 2009
from 3.1% in 2009
US average: 12.1%
Owner cost-burdened
14.8%
+4.8 ptssince 2009
from 10.0% in 2009
US average: 30.9%
Renter cost-burdened
37.7%
+10.5 ptssince 2009
from 27.2% in 2009
US average: 46.8%
Afford Score
2.0
−3%since 2000
from 2.0 in 2000
1990 – 2024
RELATED:See current rent listings in Shell Rock on RentDataNow
Section 04

Race & ethnicity

2000
White, non-Hispanic98.3%(1,276)
Black0.2%(2)
Hispanic / Latino0.2%(3)
Asian0.4%(5)
Other0%
Diversity Score1.9%(25)
2010
White, non-Hispanic96.8%(1,255)
Black0%(0)
Hispanic / Latino1.2%(15)
Asian0.2%(3)
Other0%(0)
Diversity Score3.5%(45)
Diversity Score
3
+81%since 2000
from 2 in 2000
1990 – 2024
Section 05

Education

Bachelor's degree or higher
12.4%
−1.5 ptssince 2000
from 13.9% in 2000
US average: 27.9%
High school or higher
92.1%
+6.6 ptssince 2000
from 85.5% in 2000
US average: 84.9%
Graduate degree
4.2%
+0.1 ptssince 2000
from 4.1% in 2000
US average: 10.2%
Section 06

Commute & transportation

Average commute
19.7 min
+58%since 2000
from 12.5 min in 2000
US average: 25.2
Drive alone to work
78.5%
−1.8 ptssince 2009
from 80.3% in 2009
US average: 76.2%
Carpooled to work
9.7%
+0.8 ptssince 2009
from 8.9% in 2009
US average: 10.4%
Public transit
0.4%
−0.2 ptssince 2009
from 0.6% in 2009
US average: 4.7%
Worked from home
2.7%
+0.2 ptssince 2009
from 2.4% in 2009
US average: 4.1%
Walked to work
7.7%
+1.4 ptssince 2009
from 6.3% in 2009
US average: 2.8%
Biked to work
0.0%
Unchangedsince 2009
from 0.0% in 2009
US average: 0.5%
No vehicle available
6.2%
−0.3 ptssince 2009
from 6.5% in 2009
US average: 8.7%
Section 07

Work & employment

Self-employed
8.9%
+1.3 ptssince 2009
from 7.5% in 2009
US average: 12.9%
Management & professional
23.4%
−34.5 ptssince 2009
from 57.9% in 2009
US average: 35.2%
Section 08

People & community

Male
49.1%
−1.8 ptssince 2009
from 50.9% in 2009
Female
50.9%
+1.8 ptssince 2009
from 49.1% in 2009
Foreign born
0.0%
Unchangedsince 2009
from 0.0% in 2009
US average: 12.8%
Veterans
10.6%
−40.6 ptssince 2009
from 51.1% in 2009
US average: 9.9%
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SHELL ROCK VS
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Frequently asked

How many people live in Shell Rock, Iowa?

Shell Rock, Iowa has about 1,296 residents according to the 2010 American Community Survey.

What is the median household income in Shell Rock, Iowa?

The typical household in Shell Rock, Iowa earns about $49,333 a year. Half of households make more than that, and half make less.

Is Shell Rock, Iowa expensive?

In Shell Rock, Iowa, the median home is worth about $96,200, and the typical rent is about $585 a month.

How educated are people in Shell Rock, Iowa?

About 12.4% of adults age 25 and over in Shell Rock, Iowa hold a bachelor's degree or higher.

What is the poverty rate in Shell Rock, Iowa?

About 6.8% of people in Shell Rock, Iowa live below the federal poverty line.

Has Shell Rock, Iowa grown since 1990?

Yes, Shell Rock, Iowa has shrunk since 1990. The population has lost about 74 residents, a change of about -5 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

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