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CITY

Broad Brook

Connecticut · 3,609 residents · 5.925 sq mi
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The short version

Broad Brook is wealthier than most US places, with a median household income of $97,625. Population has held roughly steady since 2000. 47% of adults hold a bachelor's degree or higher. Median home value has more than doubled since 2000, reaching $347,400. It sits in the top 10% of US cities for household income.

At a glance
Wealthier
above the US median
US median: $82,259
Older
median age 41.8
US median: 38.9
More educated
47% hold a bachelor's degree
US average: 36%
Less affordable
home values up 28%, inflation adjusted
US median home: $376,019
Section 01

Population & growth

Total population
3,609
+4%since 2000
from 3,469 in 2000
1990 – 2024
Population density
609 / sq mi
+4%since 2000
from 585 / sq mi in 2000
US average: 281
Median age
41.8
+13%since 2000
from 36.9 in 2000
US average: 38.9
Population, 1990 – 2024
3K4K4K5K5K1990201020202024Broad Brook
20244K
1990201020202024
Section 02

Income & economy

Median household income
$97,625
+6%inflation adjusted, since 2000
from $50,417 in 2000
US average: $82,259
1990 – 2024
Per capita income
$51,700
+122%since 2000
from $23,244 in 2000
US average: $44,673
Households earning $100K+
62.9%
+18.9 ptssince 2009
from 44.0% in 2009
US average: 53.3%
Poverty rate
9.9%
+5.3 ptssince 2000
from 4.6% in 2000
US average: 12.5%
Income inequality (Gini)
0.430
+11%since 2010
from 0.387 in 2010
US average: 0.476
Workforce by industry, 2024
Retail trade7.9%
US avg: 9.9%
Other services7%
US avg: 6.7%
Public administration7%
US avg: 4.8%
Transportation & warehousing6.3%
US avg: 2.2%
Information5.9%
US avg: 10.8%
Wholesale trade4.3%
US avg: 6.9%
Agriculture, forestry, fishing3.6%
US avg: 1.6%
Construction3.6%
US avg: 1.2%
Arts, entertainment, food2.9%
US avg: 1.9%
Finance & insurance1.6%
US avg: 5.9%
Professional, scientific, technical1.6%
US avg: 5.1%
Manufacturing0%
US avg: 0.4%
Education & health services0%
US avg: 0.9%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

Median home value
$347,400
+28%inflation adjusted, since 2000
from $149,400 in 2000
US average: $376,019
1990 – 2024
Median gross rent
$1,297
+1%inflation adjusted, since 2000
from $708 in 2000
US average: $1,442
Owner-occupied
68.7%
+12.2 ptssince 2000
from 56.5% in 2000
31.3% rent
Vacancy rate
5.6%
+0.3 ptssince 2009
from 5.2% in 2009
US average: 10.0%
Owner cost-burdened
29.4%
−1.4 ptssince 2009
from 30.8% in 2009
US average: 22.9%
Renter cost-burdened
40.0%
+5.1 ptssince 2009
from 34.9% in 2009
US average: 47.4%
Afford Score
3.6
+20%since 2000
from 3.0 in 2000
1990 – 2024
Gentrification Score
50
RELATED:See current rent listings in Broad Brook on RentDataNow
Section 04

Race & ethnicity

2000
White, non-Hispanic90.7%(3,145)
Black4.3%(149)
Hispanic / Latino2.2%(75)
Asian1.5%(53)
Other0%
Diversity Score19.1%(662)
2024
White, non-Hispanic59.1%(2,132)
Black17.8%(643)
Hispanic / Latino6.7%(242)
Asian2.6%(95)
Other13.8%(497)
Diversity Score74.4%(2,685)
Diversity Score
74
+290%since 2000
from 19 in 2000
1990 – 2024
Section 05

Education

Bachelor's degree or higher
46.5%
+25.4 ptssince 2000
from 21.1% in 2000
US average: 35.6%
High school or higher
97.6%
+12.6 ptssince 2000
from 85.0% in 2000
US average: 89.6%
Graduate degree
20.9%
+13.3 ptssince 2000
from 7.6% in 2000
US average: 14.0%
Section 06

Commute & transportation

Average commute
24.1 min
+33%since 2000
from 18.1 min in 2000
US average: 26.5
Drive alone to work
73.1%
−3.8 ptssince 2009
from 76.9% in 2009
US average: 68.9%
Carpooled to work
7.9%
−8.6 ptssince 2009
from 16.4% in 2009
US average: 8.5%
Public transit
0.0%
−1.1 ptssince 2009
from 1.1% in 2009
US average: 3.2%
Worked from home
18.2%
+15.7 ptssince 2009
from 2.5% in 2009
US average: 15.0%
Walked to work
0.9%
−1.4 ptssince 2009
from 2.3% in 2009
US average: 2.4%
Biked to work
0.0%
Unchangedsince 2009
from 0.0% in 2009
US average: 0.4%
No vehicle available
6.8%
+3.0 ptssince 2009
from 3.8% in 2009
US average: 8.3%
Section 07

Work & employment

Unemployment rate
6.0%
−3.7 ptssince 2011
from 9.7% in 2011
US average: 5.2%
Labor force participation
69.6%
−8.2 ptssince 2011
from 77.9% in 2011
US average: 63.5%
Self-employed
22.9%
+10.7 ptssince 2009
from 12.2% in 2009
US average: 13.1%
Management & professional
61.1%
−5.0 ptssince 2009
from 66.0% in 2009
US average: 42.5%
Section 08

People & community

Male
45.5%
+1.7 ptssince 2009
from 43.9% in 2009
Female
54.5%
−1.7 ptssince 2009
from 56.1% in 2009
Foreign born
16.0%
+6.1 ptssince 2009
from 9.9% in 2009
US average: 14.1%
Veterans
11.0%
−31.4 ptssince 2009
from 42.4% in 2009
US average: 6.2%
With a disability
15.5%
+7.3 ptssince 2012
from 8.2% in 2012
US average: 13.3%
Uninsured
7.4%
−86.8 ptssince 2013
from 94.2% in 2013
US average: 8.4%
Broadband at home
82.3%
−3.3 ptssince 2017
from 85.6% in 2017
US average: 91.0%
English only at home
92.2%
−0.5 ptssince 2016
from 92.7% in 2016
US average: 77.7%
Spanish at home
0.6%
−2.0 ptssince 2016
from 2.6% in 2016
US average: 13.6%
Drill deeper

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Head to head

Compare Broad Brook to nearby cities

BROAD BROOK VS
Longmeadow
Income$149,601+53%
Home value$454,100+31%
Population15,696+335%
SEE FULL COMPARISON →
BROAD BROOK VS
Agawam
Income$85,421−13%
Home value$311,600−10%
Population28,783+698%
SEE FULL COMPARISON →
BROAD BROOK VS
Springfield
Income$52,656−46%
Home value$245,000−29%
Population154,702+4187%
SEE FULL COMPARISON →
BROAD BROOK VS
West Springfield
Income$69,371−29%
Home value$321,500−7%
Population28,829+699%
SEE FULL COMPARISON →
Frequently asked

How many people live in Broad Brook, Connecticut?

Broad Brook, Connecticut has about 3,609 residents according to the 2024 American Community Survey.

What is the median household income in Broad Brook, Connecticut?

The typical household in Broad Brook, Connecticut earns about $97,625 a year. Half of households make more than that, and half make less.

Is Broad Brook, Connecticut expensive?

In Broad Brook, Connecticut, the median home is worth about $347,400, and the typical rent is about $1,297 a month.

How educated are people in Broad Brook, Connecticut?

About 46.5% of adults age 25 and over in Broad Brook, Connecticut hold a bachelor's degree or higher.

What is the poverty rate in Broad Brook, Connecticut?

About 9.9% of people in Broad Brook, Connecticut live below the federal poverty line.

Has Broad Brook, Connecticut grown since 1990?

Yes, Broad Brook, Connecticut has grown since 1990. The population has added about 24 residents, a change of about 1 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

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