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CITY

Vista Santa Rosa

California · 2,333 residents · 16.083 sq mi
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The short version

Vista Santa Rosa has lower-than-average household income, with a median household income of $70,474. Population has declined 4% since 2023. 19% of adults hold a bachelor's degree or higher, below the national rate of 36%. Median home value is $427,700. Poverty is rare here, at 5.7% of residents. Households here earn about 29% less than the California median.

At a glance
Lower income
below the US median
US median: $82,259
Mid-age
median age 40.4
US median: 38.9
Less educated
19% hold a bachelor's degree
US average: 36%
Stable housing
home values roughly flat, inflation adjusted
US median home: $376,019
Section 01

Population & growth

Total population
2,333
−4%since 2023
from 2,418 in 2023
2010 – 2024
Population density
145 / sq mi
−4%since 2023
from 150 / sq mi in 2023
US average: 281
Median age
40.4
Unchangedsince 2023
from 40.3 in 2023
US average: 38.9
Population, 2010 – 2024
2K2K3K3K4K201020202024Vista Santa Rosa
20242K
201020202024
Section 02

Income & economy

Median household income
$70,474
Unchangedinflation adjusted, since 2023
from $68,476 in 2023
US average: $82,259
2010 – 2024
Per capita income
$36,189
−2%since 2023
from $36,965 in 2023
US average: $44,673
Households earning $100K+
46.5%
+0.4 ptssince 2023
from 46.1% in 2023
US average: 53.3%
Poverty rate
5.7%
−0.4 ptssince 2023
from 6.1% in 2023
US average: 12.5%
Income inequality (Gini)
0.531
−2%since 2023
from 0.539 in 2023
US average: 0.476
Workforce by industry, 2024
Agriculture, forestry, fishing15.4%
US avg: 1.6%
Construction15.4%
US avg: 1.2%
Information11.6%
US avg: 10.8%
Other services7%
US avg: 6.7%
Wholesale trade6.7%
US avg: 6.9%
Retail trade5.5%
US avg: 9.9%
Finance & insurance4%
US avg: 5.9%
Professional, scientific, technical3.1%
US avg: 5.1%
Education & health services1%
US avg: 0.9%
Public administration0.6%
US avg: 4.8%
Transportation & warehousing0.1%
US avg: 2.2%
Manufacturing0%
US avg: 0.4%
Arts, entertainment, food0%
US avg: 1.9%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

Median home value
$427,700
+3%inflation adjusted, since 2023
from $401,900 in 2023
US average: $376,019
2010 – 2024
Median gross rent
$1,356
−5%inflation adjusted, since 2023
from $1,385 in 2023
US average: $1,442
Owner-occupied
79.4%
+3.0 ptssince 2023
from 76.4% in 2023
20.6% rent
Vacancy rate
18.3%
−3.7 ptssince 2023
from 22.0% in 2023
US average: 10.0%
Owner cost-burdened
33.2%
+1.8 ptssince 2023
from 31.4% in 2023
US average: 22.9%
Renter cost-burdened
49.3%
−4.7 ptssince 2023
from 54.0% in 2023
US average: 47.4%
Afford Score
6.1
+3%since 2023
from 5.9 in 2023
2010 – 2024
Gentrification Score
47
RELATED:See current rent listings in Vista Santa Rosa on RentDataNow
Section 04

Race & ethnicity

2023
White, non-Hispanic14.1%(341)
Black0%(0)
Hispanic / Latino83.8%(2,027)
Asian0.2%(5)
Other1.9%(45)
Diversity Score34.6%(837)
2024
White, non-Hispanic14.1%(330)
Black0%(0)
Hispanic / Latino83.4%(1,946)
Asian0.1%(3)
Other2.3%(54)
Diversity Score35.5%(827)
Diversity Score
35
+2%since 2023
from 35 in 2023
2010 – 2024
Section 05

Education

Bachelor's degree or higher
18.8%
+3.2 ptssince 2023
from 15.6% in 2023
US average: 35.6%
High school or higher
68.9%
+0.1 ptssince 2023
from 68.8% in 2023
US average: 89.6%
Graduate degree
3.0%
+0.7 ptssince 2023
from 2.3% in 2023
US average: 14.0%
Section 06

Commute & transportation

Average commute
26.8 min
+1%since 2023
from 26.5 min in 2023
US average: 26.5
Drive alone to work
71.7%
−1.7 ptssince 2023
from 73.3% in 2023
US average: 68.9%
Carpooled to work
11.6%
−0.7 ptssince 2023
from 12.3% in 2023
US average: 8.5%
Public transit
0.0%
Unchangedsince 2023
from 0.0% in 2023
US average: 3.2%
Worked from home
3.0%
+2.3 ptssince 2023
from 0.7% in 2023
US average: 15.0%
Walked to work
7.3%
+0.8 ptssince 2023
from 6.5% in 2023
US average: 2.4%
Biked to work
2.3%
−0.3 ptssince 2023
from 2.6% in 2023
US average: 0.4%
No vehicle available
5.2%
−2.4 ptssince 2023
from 7.7% in 2023
US average: 8.3%
Section 07

Work & employment

Unemployment rate
3.4%
−1.8 ptssince 2023
from 5.2% in 2023
US average: 5.2%
Labor force participation
60.3%
−1.6 ptssince 2023
from 62.0% in 2023
US average: 63.5%
Self-employed
16.7%
−0.9 ptssince 2023
from 17.5% in 2023
US average: 13.1%
Management & professional
33.3%
+0.6 ptssince 2023
from 32.7% in 2023
US average: 42.5%
Section 08

People & community

Male
48.8%
−0.3 ptssince 2023
from 49.1% in 2023
Female
51.2%
+0.3 ptssince 2023
from 50.9% in 2023
Foreign born
27.0%
+1.2 ptssince 2023
from 25.9% in 2023
US average: 14.1%
Veterans
1.4%
−1.9 ptssince 2023
from 3.3% in 2023
US average: 6.2%
With a disability
10.1%
−1.6 ptssince 2023
from 11.7% in 2023
US average: 13.3%
Uninsured
6.2%
+0.1 ptssince 2023
from 6.1% in 2023
US average: 8.4%
Broadband at home
92.0%
+1.7 ptssince 2023
from 90.3% in 2023
US average: 91.0%
English only at home
41.6%
+1.1 ptssince 2023
from 40.5% in 2023
US average: 77.7%
Spanish at home
58.3%
−1.1 ptssince 2023
from 59.4% in 2023
US average: 13.6%
Drill deeper

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Compare Vista Santa Rosa to nearby cities

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VISTA SANTA ROSA VS
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VISTA SANTA ROSA VS
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VISTA SANTA ROSA VS
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Home value$542,000+27%
Population53,259+2183%
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Frequently asked

How many people live in Vista Santa Rosa, California?

Vista Santa Rosa, California has about 2,333 residents according to the 2024 American Community Survey.

What is the median household income in Vista Santa Rosa, California?

The typical household in Vista Santa Rosa, California earns about $70,474 a year. Half of households make more than that, and half make less.

Is Vista Santa Rosa, California expensive?

In Vista Santa Rosa, California, the median home is worth about $427,700, and the typical rent is about $1,356 a month.

How educated are people in Vista Santa Rosa, California?

About 18.8% of adults age 25 and over in Vista Santa Rosa, California hold a bachelor's degree or higher.

What is the poverty rate in Vista Santa Rosa, California?

About 5.7% of people in Vista Santa Rosa, California live below the federal poverty line.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

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