CensusEasy
CITY

Mad River

California · 272 residents · 35.186 sq mi
Time machine
COMPARE TO
Compare
The short version

Population has fallen 50% since 2023, a loss of 272 residents. 10% of adults hold a bachelor's degree or higher, below the national rate of 36%. Median home value is $253,700. With a median age of 59.1, the population is older than the US median of 38.9.

At a glance
Older
median age 59.1
US median: 38.9
Less educated
10% hold a bachelor's degree
US average: 36%
More affordable
home values down 12%, inflation adjusted
US median home: $376,019
Section 01

Population & growth

Total population
272
−50%since 2023
from 544 in 2023
2010 – 2024
Population density
8 / sq mi
−50%since 2023
from 15 / sq mi in 2023
US average: 281
Median age
59.1
+45%since 2023
from 40.8 in 2023
US average: 38.9
Population, 2010 – 2024
245326408490571201020202024Mad River
2024272
201020202024
Section 02

Income & economy

Per capita income
$30,450
+24%since 2023
from $24,550 in 2023
US average: $44,673
Households earning $100K+
37.7%
+6.3 ptssince 2023
from 31.4% in 2023
US average: 53.3%
Poverty rate
8.5%
−10.3 ptssince 2023
from 18.8% in 2023
US average: 12.5%
Income inequality (Gini)
0.362
−41%since 2023
from 0.614 in 2023
US average: 0.476
Workforce by industry, 2024
Information25.4%
US avg: 10.8%
Agriculture, forestry, fishing7.9%
US avg: 1.6%
Construction7.9%
US avg: 1.2%
Wholesale trade7%
US avg: 6.9%
Manufacturing0%
US avg: 0.4%
Retail trade0%
US avg: 9.9%
Transportation & warehousing0%
US avg: 2.2%
Finance & insurance0%
US avg: 5.9%
Professional, scientific, technical0%
US avg: 5.1%
Education & health services0%
US avg: 0.9%
Arts, entertainment, food0%
US avg: 1.9%
Other services0%
US avg: 6.7%
Public administration0%
US avg: 4.8%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

Median home value
$253,700
−12%inflation adjusted, since 2023
from $280,900 in 2023
US average: $376,019
2010 – 2024
Owner-occupied
86.0%
+31.0 ptssince 2023
from 55.0% in 2023
14.0% rent
Vacancy rate
63.6%
+13.3 ptssince 2023
from 50.3% in 2023
US average: 10.0%
Owner cost-burdened
28.6%
+9.5 ptssince 2023
from 19.0% in 2023
US average: 22.9%
Renter cost-burdened
31.3%
+26.6 ptssince 2023
from 4.7% in 2023
US average: 47.4%
RELATED:See current rent listings in Mad River on RentDataNow
Section 04

Race & ethnicity

2023
White, non-Hispanic90.8%(494)
Black0%(0)
Hispanic / Latino5%(27)
Asian0%(0)
Other4.2%(23)
Diversity Score21.4%(116)
2024
White, non-Hispanic79.4%(216)
Black0%(0)
Hispanic / Latino9.6%(26)
Asian0%(0)
Other11%(30)
Diversity Score43.5%(118)
Diversity Score
44
+103%since 2023
from 21 in 2023
2010 – 2024
Section 05

Education

Bachelor's degree or higher
10.0%
−1.1 ptssince 2023
from 11.2% in 2023
US average: 35.6%
High school or higher
75.1%
−22.7 ptssince 2023
from 97.8% in 2023
US average: 89.6%
Graduate degree
3.8%
−2.2 ptssince 2023
from 6.0% in 2023
US average: 14.0%
Section 06

Commute & transportation

Average commute
10.0 min
−30%since 2023
from 14.3 min in 2023
US average: 26.5
Drive alone to work
88.3%
−4.1 ptssince 2023
from 92.4% in 2023
US average: 68.9%
Carpooled to work
8.1%
+8.1 ptssince 2023
from 0.0% in 2023
US average: 8.5%
Public transit
0.0%
Unchangedsince 2023
from 0.0% in 2023
US average: 3.2%
Worked from home
0.0%
Unchangedsince 2023
from 0.0% in 2023
US average: 15.0%
Walked to work
0.0%
−7.0 ptssince 2023
from 7.0% in 2023
US average: 2.4%
Biked to work
3.6%
+3.0 ptssince 2023
from 0.6% in 2023
US average: 0.4%
No vehicle available
0.0%
Unchangedsince 2023
from 0.0% in 2023
US average: 8.3%
Section 07

Work & employment

Unemployment rate
30.5%
+27.7 ptssince 2023
from 2.8% in 2023
US average: 5.2%
Labor force participation
74.2%
+36.1 ptssince 2023
from 38.1% in 2023
US average: 63.5%
Self-employed
31.6%
+17.1 ptssince 2023
from 14.5% in 2023
US average: 13.1%
Management & professional
39.5%
+5.9 ptssince 2023
from 33.5% in 2023
US average: 42.5%
Section 08

People & community

Male
43.4%
−6.6 ptssince 2023
from 50.0% in 2023
Female
56.6%
+6.6 ptssince 2023
from 50.0% in 2023
Foreign born
2.9%
−3.5 ptssince 2023
from 6.4% in 2023
US average: 14.1%
Veterans
4.3%
−12.0 ptssince 2023
from 16.3% in 2023
US average: 6.2%
With a disability
10.7%
−11.7 ptssince 2023
from 22.4% in 2023
US average: 13.3%
Uninsured
2.9%
−6.8 ptssince 2023
from 9.7% in 2023
US average: 8.4%
Broadband at home
63.2%
+7.2 ptssince 2023
from 56.0% in 2023
US average: 91.0%
English only at home
97.2%
+7.9 ptssince 2023
from 89.3% in 2023
US average: 77.7%
Spanish at home
0.0%
Unchangedsince 2023
from 0.0% in 2023
US average: 13.6%
Drill deeper

Places similar to Mad River

Andersonville
Pop 235
Box Springs
Pop 228
Argyle
Pop 193
Orchard Hill
Pop 236
Places similar to Mad River
Head to head

Compare Mad River to nearby cities

MAD RIVER VS
Fortuna
Income$62,289
Home value$379,700+50%
Population12,003+4313%
SEE FULL COMPARISON →
MAD RIVER VS
Arcata
Income$46,713
Home value$484,600+91%
Population19,047+6903%
SEE FULL COMPARISON →
MAD RIVER VS
Eureka
Income$57,662
Home value$404,500+59%
Population25,304+9203%
SEE FULL COMPARISON →
MAD RIVER VS
McKinleyville
Income$73,327
Home value$457,600+80%
Population17,113+6192%
SEE FULL COMPARISON →
Frequently asked

How many people live in Mad River, California?

Mad River, California has about 272 residents according to the 2024 American Community Survey.

Is Mad River, California expensive?

In Mad River, California, the median home is worth about $253,700.

How educated are people in Mad River, California?

About 10.0% of adults age 25 and over in Mad River, California hold a bachelor's degree or higher.

What is the poverty rate in Mad River, California?

About 8.5% of people in Mad River, California live below the federal poverty line.

Keep going

Explore from here

Up the hierarchy
California
Rankings
Highest income citiesFastest growing citiesMost educated cities
Compare
Compare Mad River with another place

DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

How we source and harmonize this data →