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CITY

Rowan

Iowa · 118 residents (2025 est.) · 0.521 sq mi
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The short version

Rowan has notably lower household income than the US average, with a median household income of $56,875. Population has declined 15% since 2000. 4% of adults hold a bachelor's degree or higher, below the national rate of 36%. At a median age of 28.3, residents skew younger than the country as a whole. The poverty rate of 21.5% is well above the national figure.

At a glance
Lower income
below the US median
US median: $82,259
Younger
median age 28.3
US median: 38.9
Less educated
4% hold a bachelor's degree
US average: 36%
Owner-heavy
90% owner-occupied
US average: 65%
Section 01

Population & growth

Total population
186
−15%since 2000
from 218 in 2000
1990 – 2025
Population density
357 / sq mi
−15%since 2000
from 418 / sq mi in 2000
US average: 281
Median age
28.3
−27%since 2000
from 39.0 in 2000
US average: 38.9

PEP 2025 EST:118 residents (Census Bureau Vintage 2025, released March 2026)

Population, 1990 – 2024
1141421711992281990201020202024Rowan
2024186
1990201020202024
Section 02

Income & economy

Median household income
$56,875
+25%inflation adjusted, since 2000
from $25,000 in 2000
US average: $82,259
1990 – 2024
Per capita income
$23,460
+79%since 2000
from $13,077 in 2000
US average: $44,673
Households earning $100K+
27.8%
+19.8 ptssince 2009
from 8.0% in 2009
US average: 53.3%
Poverty rate
21.5%
+15.2 ptssince 2000
from 6.3% in 2000
US average: 12.5%
Income inequality (Gini)
0.395
+19%since 2010
from 0.332 in 2010
US average: 0.476
Workforce by industry, 2024
Retail trade23.9%
US avg: 9.9%
Agriculture, forestry, fishing15.5%
US avg: 1.6%
Construction15.5%
US avg: 1.2%
Finance & insurance14.1%
US avg: 5.9%
Professional, scientific, technical14.1%
US avg: 5.1%
Information11.3%
US avg: 10.8%
Wholesale trade5.6%
US avg: 6.9%
Transportation & warehousing5.6%
US avg: 2.2%
Arts, entertainment, food1.4%
US avg: 1.9%
Manufacturing0%
US avg: 0.4%
Education & health services0%
US avg: 0.9%
Other services0%
US avg: 6.7%
Public administration0%
US avg: 4.8%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

Owner-occupied
90.3%
+9.6 ptssince 2000
from 80.6% in 2000
9.7% rent
Vacancy rate
10.0%
−17.3 ptssince 2009
from 27.3% in 2009
US average: 10.0%
Owner cost-burdened
15.4%
−13.4 ptssince 2009
from 28.8% in 2009
US average: 22.9%
Renter cost-burdened
100.0%
+60.0 ptssince 2009
from 40.0% in 2009
US average: 47.4%
RELATED:See current rent listings in Rowan on RentDataNow
Section 04

Race & ethnicity

2000
White, non-Hispanic89%(194)
Black0%(0)
Hispanic / Latino6.9%(15)
Asian0%(0)
Other0%
Diversity Score16.7%(36)
2024
White, non-Hispanic68.3%(127)
Black0%(0)
Hispanic / Latino31.7%(59)
Asian0%(0)
Other0%(0)
Diversity Score54.1%(101)
Diversity Score
54
+225%since 2000
from 17 in 2000
1990 – 2024
Section 05

Education

Bachelor's degree or higher
3.8%
−0.8 ptssince 2000
from 4.6% in 2000
US average: 35.6%
High school or higher
83.0%
−8.4 ptssince 2000
from 91.4% in 2000
US average: 89.6%
Graduate degree
0.0%
−2.6 ptssince 2000
from 2.6% in 2000
US average: 14.0%
Section 06

Commute & transportation

Average commute
45.6 min
+157%since 2000
from 17.8 min in 2000
US average: 26.5
Drive alone to work
92.2%
+32.7 ptssince 2009
from 59.5% in 2009
US average: 68.9%
Carpooled to work
7.8%
+2.7 ptssince 2009
from 5.1% in 2009
US average: 8.5%
Public transit
0.0%
Unchangedsince 2009
from 0.0% in 2009
US average: 3.2%
Worked from home
0.0%
−3.8 ptssince 2009
from 3.8% in 2009
US average: 15.0%
Walked to work
0.0%
−27.8 ptssince 2009
from 27.8% in 2009
US average: 2.4%
Biked to work
0.0%
−3.8 ptssince 2009
from 3.8% in 2009
US average: 0.4%
No vehicle available
0.0%
Unchangedsince 2009
from 0.0% in 2009
US average: 8.3%
Section 07

Work & employment

Unemployment rate
4.1%
−3.3 ptssince 2011
from 7.3% in 2011
US average: 5.2%
Labor force participation
59.7%
+10.0 ptssince 2011
from 49.7% in 2011
US average: 63.5%
Self-employed
9.9%
+6.2 ptssince 2009
from 3.7% in 2009
US average: 13.1%
Management & professional
22.5%
−23.1 ptssince 2009
from 45.7% in 2009
US average: 42.5%
Section 08

People & community

Male
53.2%
−10.2 ptssince 2009
from 63.4% in 2009
Female
46.8%
+10.2 ptssince 2009
from 36.6% in 2009
Foreign born
5.9%
+1.5 ptssince 2009
from 4.4% in 2009
US average: 14.1%
Veterans
10.3%
−45.6 ptssince 2009
from 55.9% in 2009
US average: 6.2%
With a disability
19.4%
+2.1 ptssince 2012
from 17.3% in 2012
US average: 13.3%
Uninsured
1.6%
−82.1 ptssince 2013
from 83.7% in 2013
US average: 8.4%
Broadband at home
93.1%
+22.7 ptssince 2017
from 70.4% in 2017
US average: 91.0%
English only at home
91.3%
−8.0 ptssince 2016
from 99.2% in 2016
US average: 77.7%
Spanish at home
8.7%
+8.0 ptssince 2016
from 0.8% in 2016
US average: 13.6%
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Frequently asked

How many people live in Rowan, Iowa?

Rowan, Iowa has about 186 residents according to the 2024 American Community Survey.

What is the median household income in Rowan, Iowa?

The typical household in Rowan, Iowa earns about $56,875 a year. Half of households make more than that, and half make less.

How educated are people in Rowan, Iowa?

About 3.8% of adults age 25 and over in Rowan, Iowa hold a bachelor's degree or higher.

What is the poverty rate in Rowan, Iowa?

About 21.5% of people in Rowan, Iowa live below the federal poverty line.

Has Rowan, Iowa grown since 1990?

Yes, Rowan, Iowa has shrunk since 1990. The population has lost about 11 residents, a change of about -6 percent over that period.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

How we source and harmonize this data →

Rowan, Iowa: demographics, income & housing data · CensusEasy