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CENSUS TRACT

Census Tract 301

Virginia · Roanoke County · 3,758 residents · 75.485 sq mi
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301
TRACT SHAPE · Roanoke County, VA
The short version

Census Tract 301 is wealthier than most US places, with a median household income of $96,293. Population has held roughly steady since 2020. Median home value is $204,000. With a median age of 44.1, the population is older than the US median of 38.9.

At a glance
Wealthier
above the US median
US median: $82,259
Older
median age 44.1
US median: 38.9
Less educated
28% hold a bachelor's degree
US average: 36%
More affordable
home values down 5%, inflation adjusted
US median home: $376,019
Section 01

Population & growth

Total population
3,758
Unchangedsince 2020
from 3,776 in 2020
2020 – 2024
Population density
50 / sq mi
Unchangedsince 2020
from 50 / sq mi in 2020
US average: 281
Median age
44.1
−8%since 2020
from 48.1 in 2020
US average: 38.9
Population, 20202024
4K4K4K4K4K20202024Census Tract 301
20244K
20202024
Section 02

Income & economy

Median household income
$96,293
+17%inflation adjusted, since 2020
from $67,941 in 2020
US average: $82,259
2020 – 2024
Per capita income
$37,617
+14%since 2020
from $32,911 in 2020
US average: $44,673
Households earning $100K+
57.6%
+14.1 ptssince 2020
from 43.5% in 2020
US average: 53.3%
Poverty rate
6.4%
−1.5 ptssince 2020
from 7.9% in 2020
US average: 12.5%
Income inequality (Gini)
0.386
−6%since 2020
from 0.413 in 2020
US average: 0.476
Workforce by industry, 2024
Retail trade15.6%
US avg: 9.9%
Information13.6%
US avg: 10.8%
Finance & insurance12.6%
US avg: 5.9%
Professional, scientific, technical11.9%
US avg: 5.1%
Wholesale trade7.3%
US avg: 6.9%
Other services2.5%
US avg: 6.7%
Public administration2.5%
US avg: 4.8%
Arts, entertainment, food1.2%
US avg: 1.9%
Education & health services0.6%
US avg: 0.9%
Transportation & warehousing0.4%
US avg: 2.2%
Agriculture, forestry, fishing0%
US avg: 1.6%
Construction0%
US avg: 1.2%
Manufacturing0%
US avg: 0.4%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03

Housing

Median home value
$204,000
−5%inflation adjusted, since 2020
from $177,500 in 2020
US average: $376,019
2020 – 2024
Median gross rent
$1,186
+8%inflation adjusted, since 2020
from $904 in 2020
US average: $1,442
Owner-occupied
90.4%
−2.1 ptssince 2020
from 92.5% in 2020
9.6% rent
Vacancy rate
17.1%
+10.2 ptssince 2020
from 6.9% in 2020
US average: 10.0%
Owner cost-burdened
14.0%
−2.0 ptssince 2020
from 16.0% in 2020
US average: 22.9%
Renter cost-burdened
23.9%
−5.9 ptssince 2020
from 29.8% in 2020
US average: 47.4%
Afford Score
2.1
−19%since 2020
from 2.6 in 2020
2020 – 2024
RELATED:See current rent listings in Census Tract 301 on RentDataNow
Section 04

Race & ethnicity

2020
White, non-Hispanic96.2%(3,634)
Black3%(113)
Hispanic / Latino0%(1)
Asian0.2%(9)
Other0.5%(19)
Diversity Score9.1%(344)
2024
White, non-Hispanic90.2%(3,390)
Black3.1%(115)
Hispanic / Latino6%(225)
Asian0.1%(5)
Other0.6%(23)
Diversity Score22.7%(854)
Diversity Score
23
+149%since 2020
from 9 in 2020
2020 – 2024
Section 05

Education

Bachelor's degree or higher
27.8%
−5.0 ptssince 2020
from 32.9% in 2020
US average: 35.6%
High school or higher
93.7%
+4.3 ptssince 2020
from 89.5% in 2020
US average: 89.6%
Graduate degree
6.9%
−4.3 ptssince 2020
from 11.2% in 2020
US average: 14.0%
Section 06

Commute & transportation

Average commute
24.5 min
−9%since 2020
from 26.9 min in 2020
US average: 26.5
Drive alone to work
79.3%
−10.4 ptssince 2020
from 89.7% in 2020
US average: 68.9%
Carpooled to work
12.3%
+10.4 ptssince 2020
from 1.8% in 2020
US average: 8.5%
Public transit
0.0%
Unchangedsince 2020
from 0.0% in 2020
US average: 3.2%
Worked from home
5.5%
−0.6 ptssince 2020
from 6.1% in 2020
US average: 15.0%
Walked to work
2.0%
+0.7 ptssince 2020
from 1.3% in 2020
US average: 2.4%
Biked to work
0.0%
Unchangedsince 2020
from 0.0% in 2020
US average: 0.4%
No vehicle available
1.9%
+0.2 ptssince 2020
from 1.7% in 2020
US average: 8.3%
Section 07

Work & employment

Unemployment rate
4.9%
+2.3 ptssince 2020
from 2.5% in 2020
US average: 5.2%
Labor force participation
60.3%
−1.6 ptssince 2020
from 61.9% in 2020
US average: 63.5%
Self-employed
14.3%
−0.7 ptssince 2020
from 15.0% in 2020
US average: 13.1%
Management & professional
35.7%
−8.6 ptssince 2020
from 44.2% in 2020
US average: 42.5%
Section 08

People & community

Male
52.4%
−0.8 ptssince 2020
from 53.2% in 2020
Female
47.6%
+0.8 ptssince 2020
from 46.8% in 2020
Foreign born
1.2%
+1.0 ptssince 2020
from 0.2% in 2020
US average: 14.1%
Veterans
10.3%
−0.9 ptssince 2020
from 11.2% in 2020
US average: 6.2%
With a disability
20.0%
+5.3 ptssince 2020
from 14.7% in 2020
US average: 13.3%
Uninsured
5.4%
+0.2 ptssince 2020
from 5.2% in 2020
US average: 8.4%
Broadband at home
88.7%
+6.5 ptssince 2020
from 82.2% in 2020
US average: 91.0%
English only at home
98.7%
−0.6 ptssince 2020
from 99.3% in 2020
US average: 77.7%
Spanish at home
0.3%
+0.1 ptssince 2020
from 0.2% in 2020
US average: 13.6%
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Frequently asked

How many people live in this census tract?

this census tract has about 3,758 residents according to the 2024 American Community Survey.

What is the median household income in this census tract?

The typical household in this census tract earns about $96,293 a year. Half of households make more than that, and half make less.

Is this census tract expensive?

In this census tract, the median home is worth about $204,000, and the typical rent is about $1,186 a month.

How educated are people in this census tract?

About 27.8% of adults age 25 and over in this census tract hold a bachelor's degree or higher.

What is the poverty rate in this census tract?

About 6.4% of people in this census tract live below the federal poverty line.

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DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024

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