CENSUS TRACT
Census Tract 401.01
North Carolina · Rockingham County · 3,808 residents · 49.636 sq mi
Notable rankings
#48lowest low education in NC7.1%#249lowest low rent in NC$739#298lowest low rent burden in NC18.8%#327lowest low density in NC76.72/sq miTRACT SHAPE · Rockingham County, NC
The short version
Census Tract 401.01 has lower-than-average household income, with a median household income of $72,908. Population has declined 8% since 2020. 7% of adults hold a bachelor's degree or higher, below the national rate of 36%. Median home value has risen by half since 2020, reaching $173,100. With a median age of 48.5, the population is older than the US median of 38.9. Households here earn about 28% more than the Rockingham County median.
At a glance
Lower income
below the US median
US median: $82,259
Older
median age 48.5
US median: 38.9
Less educated
7% hold a bachelor's degree
US average: 36%
Less affordable
home values up 32%, inflation adjusted
US median home: $376,019
Section 01
Population & growth
Total population
3,808
−8%since 2020
from 4,145 in 2020
2020 – 2024
Population density
77 / sq mi
−8%since 2020
from 84 / sq mi in 2020
US average: 281
Median age
48.5
+7%since 2020
from 45.5 in 2020
US average: 38.9
Population, 2020 – 2024
20244K
Section 02
Income & economy
Median household income
$72,908
+30%inflation adjusted, since 2020
from $46,361 in 2020
US average: $82,259
2020 – 2024
Per capita income
$38,875
+48%since 2020
from $26,278 in 2020
US average: $44,673
Households earning $100K+
45.3%
+18.0 ptssince 2020
from 27.2% in 2020
US average: 53.3%
Poverty rate
9.3%
−2.3 ptssince 2020
from 11.6% in 2020
US average: 12.5%
Income inequality (Gini)
0.407
−1%since 2020
from 0.410 in 2020
US average: 0.476
Workforce by industry, 2024
Retail trade30.3%
Information11.8%
Wholesale trade6.8%
Other services5.2%
Finance & insurance4%
Public administration3.9%
Transportation & warehousing3.8%
Agriculture, forestry, fishing3.1%
Professional, scientific, technical3.1%
Manufacturing2.8%
Arts, entertainment, food2.7%
Education & health services0.9%
Construction0.3%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03
Housing
Median home value
$173,100
+32%inflation adjusted, since 2020
from $108,400 in 2020
US average: $376,019
2020 – 2024
Median gross rent
$739
+5%inflation adjusted, since 2020
from $579 in 2020
US average: $1,442
Owner-occupied
84.1%
+6.9 ptssince 2020
from 77.2% in 2020
15.9% rent
Vacancy rate
10.8%
−2.9 ptssince 2020
from 13.6% in 2020
US average: 10.0%
Owner cost-burdened
11.0%
+0.1 ptssince 2020
from 10.8% in 2020
US average: 22.9%
Renter cost-burdened
18.8%
+5.7 ptssince 2020
from 13.1% in 2020
US average: 47.4%
Afford Score
2.4
+2%since 2020
from 2.3 in 2020
2020 – 2024
RELATED:See current rent listings in Census Tract 401.01 on RentDataNow
Section 04
Race & ethnicity
2020
White, non-Hispanic65.2%(2,701)
Black22.4%(928)
Hispanic / Latino9.3%(387)
Asian0.6%(24)
Other2.5%(105)
Diversity Score64.5%(2,673)
2024
White, non-Hispanic74.5%(2,836)
Black14.9%(566)
Hispanic / Latino6.6%(252)
Asian0.7%(26)
Other3.4%(128)
Diversity Score52.2%(1,988)
Diversity Score
52
−19%since 2020
from 64 in 2020
2020 – 2024
Section 05
Education
Bachelor's degree or higher
7.1%
−2.3 ptssince 2020
from 9.5% in 2020
US average: 35.6%
High school or higher
85.5%
−1.1 ptssince 2020
from 86.6% in 2020
US average: 89.6%
Graduate degree
2.6%
−1.4 ptssince 2020
from 4.0% in 2020
US average: 14.0%
Section 06
Commute & transportation
Average commute
29.2 min
+17%since 2020
from 25.0 min in 2020
US average: 26.5
Drive alone to work
73.2%
−10.8 ptssince 2020
from 84.1% in 2020
US average: 68.9%
Carpooled to work
12.1%
+7.2 ptssince 2020
from 4.8% in 2020
US average: 8.5%
Public transit
0.0%
Unchangedsince 2020
from 0.0% in 2020
US average: 3.2%
Worked from home
5.5%
+2.2 ptssince 2020
from 3.3% in 2020
US average: 15.0%
Walked to work
1.4%
+0.9 ptssince 2020
from 0.5% in 2020
US average: 2.4%
Biked to work
0.0%
Unchangedsince 2020
from 0.0% in 2020
US average: 0.4%
No vehicle available
3.2%
+0.3 ptssince 2020
from 2.9% in 2020
US average: 8.3%
Section 07
Work & employment
Unemployment rate
7.4%
−6.6 ptssince 2020
from 14.1% in 2020
US average: 5.2%
Labor force participation
62.8%
+4.3 ptssince 2020
from 58.5% in 2020
US average: 63.5%
Self-employed
11.7%
+1.0 ptssince 2020
from 10.7% in 2020
US average: 13.1%
Management & professional
21.4%
+2.9 ptssince 2020
from 18.6% in 2020
US average: 42.5%
Section 08
People & community
Male
51.9%
+1.8 ptssince 2020
from 50.1% in 2020
Female
48.1%
−1.8 ptssince 2020
from 49.9% in 2020
Foreign born
1.6%
−0.6 ptssince 2020
from 2.2% in 2020
US average: 14.1%
Veterans
5.4%
−2.8 ptssince 2020
from 8.2% in 2020
US average: 6.2%
With a disability
16.5%
+1.9 ptssince 2020
from 14.6% in 2020
US average: 13.3%
Uninsured
11.2%
+1.9 ptssince 2020
from 9.3% in 2020
US average: 8.4%
Broadband at home
87.6%
+10.2 ptssince 2020
from 77.4% in 2020
US average: 91.0%
English only at home
91.6%
+3.8 ptssince 2020
from 87.7% in 2020
US average: 77.7%
Spanish at home
7.7%
−3.7 ptssince 2020
from 11.4% in 2020
US average: 13.6%
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Compare Census Tract 401.01 to nearby tracts
CENSUS TRACT 401.01 VS
Census Tract 401.02
Income$58,848−19%
Home value$194,000+12%
Population2,168−43%
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CENSUS TRACT 401.01 VS
Census Tract 402
Income$41,836−43%
Home value$79,500−54%
Population3,529−7%
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CENSUS TRACT 401.01 VS
Census Tract 411
Income$63,247−13%
Home value$188,700+9%
Population6,327+66%
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CENSUS TRACT 401.01 VS
Census Tract 412
Income$39,611−46%
Home value$117,300−32%
Population4,869+28%
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Frequently asked
How many people live in this census tract?
this census tract has about 3,808 residents according to the 2024 American Community Survey.
What is the median household income in this census tract?
The typical household in this census tract earns about $72,908 a year. Half of households make more than that, and half make less.
Is this census tract expensive?
In this census tract, the median home is worth about $173,100, and the typical rent is about $739 a month.
How educated are people in this census tract?
About 7.1% of adults age 25 and over in this census tract hold a bachelor's degree or higher.
What is the poverty rate in this census tract?
About 9.3% of people in this census tract live below the federal poverty line.
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Containing area
Rockingham CountyOther census tracts in Rockingham County
Census Tract 410.01Census Tract 404Census Tract 413Census Tract 411Census Tract 415.02Census Tract 410.02Census Tract 412Census Tract 416.02Census Tract 406.01Census Tract 407Census Tract 406.02Census Tract 403Census Tract 416.01Census Tract 402Census Tract 405.01Census Tract 414DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024