COMPARING TWO PLACES
Appleton vs Watertown
PLACE A
Appleton, Wisconsin
VS
PLACE B
Watertown, South Dakota
Appleton is 218% larger than Watertown. Appleton earns more, with a median household income $10,883 higher.
APPLETONWATERTOWNDIFFERENCE
Total population75,45223,736+218% vs Watertown
Population density2,9791,287+1,692
Population growth4.2%5.5%−1.3 pts
Median age37.539.5−2.0
Male49.8%51.5%−1.8 pts
Female50.2%48.5%+1.8 pts
Foreign-born7.2%1.3%+5.9 pts
White, non-Hispanic79.5%89.9%−10.4 pts
Black2.8%0.8%+2.0 pts
Hispanic / Latino6.6%2.9%+3.6 pts
Asian6.6%0.7%+5.9 pts
Other4.5%5.7%−1.2 pts
Median household income$80,483$69,600+$10,883
Per capita income$50,397$39,939+$10,458
Poverty rate8.3%9.0%−0.8 pts
Income inequality (Gini)0.5000.426+0.1
Bachelor's degree or higher38.2%21.6%+16.6 pts
Graduate degree11.7%6.1%+5.6 pts
Unemployment rate3.5%1.8%+1.7 pts
Labor force participation68.7%67.5%+1.2 pts
Median home value$231,400$229,400+$2,000
Median gross rent$1,030$942+$88
Owner-occupied67.1%65.3%+1.8 pts
Housing vacancy rate3.7%6.4%−2.7 pts
Rent-burdened households37.3%34.2%+3.1 pts
Average commute19.312.6+6.7
Worked from home12.6%4.8%+7.9 pts
Public transit to work0.7%0.6%+0.1 pts
Uninsured4.3%7.0%−2.7 pts
Population, 1990 – 2025