CENSUS TRACT
Census Tract 5
Wisconsin · Rock County · 4,582 residents · 1.82 sq mi
Notable rankings
#341lowest low home value in WI$178,700#421highest high poverty in WI13.4%#464highest population in WI4,582TRACT SHAPE · Rock County, WI
The short version
Census Tract 5 has lower-than-average household income, with a median household income of $73,311. Population has held roughly steady since 2020. Median home value is $178,700.
At a glance
Lower income
below the US median
US median: $82,259
Mid-age
median age 39.1
US median: 38.9
Less educated
27% hold a bachelor's degree
US average: 36%
Stable housing
home values roughly flat, inflation adjusted
US median home: $376,019
Section 01
Population & growth
Total population
4,582
+6%since 2020
from 4,335 in 2020
2020 – 2024
Population density
2,518 / sq mi
+6%since 2020
from 2,382 / sq mi in 2020
US average: 281
Median age
39.1
Unchangedsince 2020
from 39.1 in 2020
US average: 38.9
Population, 2020 – 2024
20245K
Section 02
Income & economy
Median household income
$73,311
+38%inflation adjusted, since 2020
from $43,879 in 2020
US average: $82,259
2020 – 2024
Per capita income
$32,989
+44%since 2020
from $22,838 in 2020
US average: $44,673
Households earning $100K+
47.9%
+24.6 ptssince 2020
from 23.3% in 2020
US average: 53.3%
Poverty rate
13.4%
−8.3 ptssince 2020
from 21.7% in 2020
US average: 12.5%
Income inequality (Gini)
0.365
−11%since 2020
from 0.408 in 2020
US average: 0.476
Workforce by industry, 2024
Retail trade19.9%
Information10%
Wholesale trade6.2%
Finance & insurance4.9%
Professional, scientific, technical4.5%
Transportation & warehousing3.2%
Other services2.3%
Public administration2.3%
Arts, entertainment, food1.4%
Education & health services0.4%
Agriculture, forestry, fishing0%
Construction0%
Manufacturing0%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03
Housing
Median home value
$178,700
+15%inflation adjusted, since 2020
from $127,900 in 2020
US average: $376,019
2020 – 2024
Median gross rent
$1,096
+22%inflation adjusted, since 2020
from $739 in 2020
US average: $1,442
Owner-occupied
70.6%
+4.4 ptssince 2020
from 66.3% in 2020
29.4% rent
Vacancy rate
3.9%
+2.0 ptssince 2020
from 1.9% in 2020
US average: 10.0%
Owner cost-burdened
20.9%
−1.2 ptssince 2020
from 22.1% in 2020
US average: 22.9%
Renter cost-burdened
36.4%
−7.1 ptssince 2020
from 43.5% in 2020
US average: 47.4%
Afford Score
2.4
−16%since 2020
from 2.9 in 2020
2020 – 2024
RELATED:See current rent listings in Census Tract 5 on RentDataNow
Section 04
Race & ethnicity
2020
White, non-Hispanic92.2%(3,997)
Black0.6%(25)
Hispanic / Latino4.5%(197)
Asian0.3%(11)
Other2.4%(105)
Diversity Score18.4%(797)
2024
White, non-Hispanic80.6%(3,695)
Black5.5%(253)
Hispanic / Latino10.9%(499)
Asian0.6%(27)
Other2.4%(108)
Diversity Score41.8%(1,914)
Diversity Score
42
+127%since 2020
from 18 in 2020
2020 – 2024
Section 05
Education
Bachelor's degree or higher
26.8%
+10.8 ptssince 2020
from 16.0% in 2020
US average: 35.6%
High school or higher
95.7%
+3.9 ptssince 2020
from 91.8% in 2020
US average: 89.6%
Graduate degree
7.2%
+4.1 ptssince 2020
from 3.1% in 2020
US average: 14.0%
Section 06
Commute & transportation
Average commute
22.0 min
+10%since 2020
from 20.0 min in 2020
US average: 26.5
Drive alone to work
82.4%
−3.1 ptssince 2020
from 85.5% in 2020
US average: 68.9%
Carpooled to work
9.1%
−0.1 ptssince 2020
from 9.3% in 2020
US average: 8.5%
Public transit
0.0%
Unchangedsince 2020
from 0.0% in 2020
US average: 3.2%
Worked from home
7.4%
+5.8 ptssince 2020
from 1.6% in 2020
US average: 15.0%
Walked to work
0.2%
−1.8 ptssince 2020
from 2.0% in 2020
US average: 2.4%
Biked to work
0.3%
+0.3 ptssince 2020
from 0.0% in 2020
US average: 0.4%
No vehicle available
4.9%
−1.7 ptssince 2020
from 6.6% in 2020
US average: 8.3%
Section 07
Work & employment
Unemployment rate
1.9%
−1.3 ptssince 2020
from 3.2% in 2020
US average: 5.2%
Labor force participation
61.5%
+7.0 ptssince 2020
from 54.5% in 2020
US average: 63.5%
Self-employed
13.9%
+3.7 ptssince 2020
from 10.2% in 2020
US average: 13.1%
Management & professional
30.3%
+4.9 ptssince 2020
from 25.4% in 2020
US average: 42.5%
Section 08
People & community
Male
50.2%
+2.2 ptssince 2020
from 48.0% in 2020
Female
49.8%
−2.2 ptssince 2020
from 52.0% in 2020
Foreign born
4.3%
+3.0 ptssince 2020
from 1.2% in 2020
US average: 14.1%
Veterans
10.3%
+2.0 ptssince 2020
from 8.3% in 2020
US average: 6.2%
With a disability
14.1%
−3.9 ptssince 2020
from 18.0% in 2020
US average: 13.3%
Uninsured
5.1%
−2.3 ptssince 2020
from 7.4% in 2020
US average: 8.4%
Broadband at home
90.5%
+8.6 ptssince 2020
from 81.9% in 2020
US average: 91.0%
English only at home
93.3%
−3.4 ptssince 2020
from 96.7% in 2020
US average: 77.7%
Spanish at home
5.9%
+3.4 ptssince 2020
from 2.5% in 2020
US average: 13.6%
Drill deeper
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Places similar to Census Tract 5Head to head
Compare Census Tract 5 to nearby tracts
CENSUS TRACT 5 VS
Census Tract 6
Income$66,444−9%
Home value$170,900−4%
Population3,459−25%
SEE FULL COMPARISON →
CENSUS TRACT 5 VS
Census Tract 1
Income$22,204−70%
Home value$168,800−6%
Population879−81%
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CENSUS TRACT 5 VS
Census Tract 4
Income$65,876−10%
Home value$194,400+9%
Population3,936−14%
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CENSUS TRACT 5 VS
Census Tract 2
Income$63,194−14%
Home value$225,400+26%
Population2,854−38%
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Frequently asked
How many people live in this census tract?
this census tract has about 4,582 residents according to the 2024 American Community Survey.
What is the median household income in this census tract?
The typical household in this census tract earns about $73,311 a year. Half of households make more than that, and half make less.
Is this census tract expensive?
In this census tract, the median home is worth about $178,700, and the typical rent is about $1,096 a month.
How educated are people in this census tract?
About 26.8% of adults age 25 and over in this census tract hold a bachelor's degree or higher.
What is the poverty rate in this census tract?
About 13.4% of people in this census tract live below the federal poverty line.
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Containing area
Rock CountyOther census tracts in Rock County
Census Tract 12.01Census Tract 13.02Census Tract 12.02Census Tract 14Census Tract 30.02Census Tract 16Census Tract 30.01Census Tract 29.02Census Tract 13.06Census Tract 31.02Census Tract 26.01Census Tract 17Census Tract 11Census Tract 28Census Tract 13.03Census Tract 26.02DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024