CENSUS TRACT
Census Tract 301.04
North Carolina · Gaston County · 2,661 residents · 7.206 sq mi
Notable rankings
#12highest rent burden in NC#774 US88.4%#219highest home value in NC$566,100#228highest per-capita income in NC$68,292#251highest commute in NC32.4 minTRACT SHAPE · Gaston County, NC
The short version
Census Tract 301.04 is significantly wealthier than the US average, with a median household income of $118,333. Population has grown 26% since 2020. 49% of adults hold a bachelor's degree or higher. Median home value has risen by half since 2020, reaching $566,100. With a median age of 45.4, the population is older than the US median of 38.9. Households here earn about 75% more than the Gaston County median.
At a glance
Wealthier
above the US median
US median: $82,259
Older
median age 45.4
US median: 38.9
More educated
49% hold a bachelor's degree
US average: 36%
Less affordable
home values up 28%, inflation adjusted
US median home: $376,019
Section 01
Population & growth
Total population
2,661
+26%since 2020
from 2,106 in 2020
2020 – 2024
Population density
369 / sq mi
+26%since 2020
from 292 / sq mi in 2020
US average: 281
Median age
45.4
+5%since 2020
from 43.2 in 2020
US average: 38.9
Population, 2020 – 2024
20243K
Section 02
Income & economy
Median household income
$118,333
+5%inflation adjusted, since 2020
from $92,904 in 2020
US average: $82,259
2020 – 2024
Per capita income
$68,292
+51%since 2020
from $45,212 in 2020
US average: $44,673
Households earning $100K+
70.4%
+9.7 ptssince 2020
from 60.7% in 2020
US average: 53.3%
Poverty rate
4.8%
+4.2 ptssince 2020
from 0.6% in 2020
US average: 12.5%
Income inequality (Gini)
0.493
+18%since 2020
from 0.416 in 2020
US average: 0.476
Workforce by industry, 2024
Other services18%
Public administration15.6%
Information6.5%
Retail trade5.6%
Transportation & warehousing3.6%
Wholesale trade3%
Arts, entertainment, food2.3%
Finance & insurance1.3%
Professional, scientific, technical1.3%
Agriculture, forestry, fishing0%
Construction0%
Manufacturing0%
Education & health services0%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03
Housing
Median home value
$566,100
+28%inflation adjusted, since 2020
from $365,500 in 2020
US average: $376,019
2020 – 2024
Median gross rent
$1,346
+26%inflation adjusted, since 2020
from $879 in 2020
US average: $1,442
Owner-occupied
90.9%
+3.1 ptssince 2020
from 87.8% in 2020
9.1% rent
Vacancy rate
12.9%
−0.9 ptssince 2020
from 13.8% in 2020
US average: 10.0%
Owner cost-burdened
17.2%
−8.2 ptssince 2020
from 25.4% in 2020
US average: 22.9%
Renter cost-burdened
88.4%
+10.9 ptssince 2020
from 77.5% in 2020
US average: 47.4%
Afford Score
4.8
+22%since 2020
from 3.9 in 2020
2020 – 2024
RELATED:See current rent listings in Census Tract 301.04 on RentDataNow
Section 04
Race & ethnicity
2020
White, non-Hispanic75.6%(1,593)
Black0.9%(20)
Hispanic / Latino3.4%(72)
Asian20%(421)
Other0%(0)
Diversity Score48.3%(1,018)
2024
White, non-Hispanic83.4%(2,218)
Black0.7%(18)
Hispanic / Latino4.5%(121)
Asian4.5%(120)
Other6.9%(184)
Diversity Score37%(986)
Diversity Score
37
−23%since 2020
from 48 in 2020
2020 – 2024
Section 05
Education
Bachelor's degree or higher
48.9%
−4.0 ptssince 2020
from 52.9% in 2020
US average: 35.6%
High school or higher
90.5%
−1.5 ptssince 2020
from 92.0% in 2020
US average: 89.6%
Graduate degree
17.2%
−8.7 ptssince 2020
from 25.9% in 2020
US average: 14.0%
Section 06
Commute & transportation
Average commute
32.4 min
+2%since 2020
from 31.8 min in 2020
US average: 26.5
Drive alone to work
68.5%
−5.2 ptssince 2020
from 73.6% in 2020
US average: 68.9%
Carpooled to work
1.8%
−3.9 ptssince 2020
from 5.6% in 2020
US average: 8.5%
Public transit
0.0%
Unchangedsince 2020
from 0.0% in 2020
US average: 3.2%
Worked from home
29.8%
+14.4 ptssince 2020
from 15.4% in 2020
US average: 15.0%
Walked to work
0.0%
−1.0 ptssince 2020
from 1.0% in 2020
US average: 2.4%
Biked to work
0.0%
Unchangedsince 2020
from 0.0% in 2020
US average: 0.4%
No vehicle available
2.1%
+0.6 ptssince 2020
from 1.5% in 2020
US average: 8.3%
Section 07
Work & employment
Unemployment rate
4.1%
−4.3 ptssince 2020
from 8.3% in 2020
US average: 5.2%
Labor force participation
53.6%
−16.2 ptssince 2020
from 69.8% in 2020
US average: 63.5%
Self-employed
7.6%
−1.3 ptssince 2020
from 8.8% in 2020
US average: 13.1%
Management & professional
58.8%
−0.6 ptssince 2020
from 59.5% in 2020
US average: 42.5%
Section 08
People & community
Male
50.3%
−6.1 ptssince 2020
from 56.4% in 2020
Female
49.7%
+6.1 ptssince 2020
from 43.6% in 2020
Foreign born
8.3%
−11.0 ptssince 2020
from 19.3% in 2020
US average: 14.1%
Veterans
9.5%
+0.3 ptssince 2020
from 9.2% in 2020
US average: 6.2%
With a disability
10.3%
−5.4 ptssince 2020
from 15.7% in 2020
US average: 13.3%
Uninsured
12.1%
−13.3 ptssince 2020
from 25.4% in 2020
US average: 8.4%
Broadband at home
92.5%
+5.6 ptssince 2020
from 86.9% in 2020
US average: 91.0%
English only at home
90.8%
+12.7 ptssince 2020
from 78.1% in 2020
US average: 77.7%
Spanish at home
4.4%
+1.9 ptssince 2020
from 2.5% in 2020
US average: 13.6%
Drill deeper
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Compare Census Tract 301.04 to nearby tracts
CENSUS TRACT 301.04 VS
Census Tract 301.03
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CENSUS TRACT 301.04 VS
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CENSUS TRACT 301.04 VS
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CENSUS TRACT 301.04 VS
Census Tract 302.06
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Frequently asked
How many people live in this census tract?
this census tract has about 2,661 residents according to the 2024 American Community Survey.
What is the median household income in this census tract?
The typical household in this census tract earns about $118,333 a year. Half of households make more than that, and half make less.
Is this census tract expensive?
In this census tract, the median home is worth about $566,100, and the typical rent is about $1,346 a month.
How educated are people in this census tract?
About 48.9% of adults age 25 and over in this census tract hold a bachelor's degree or higher.
What is the poverty rate in this census tract?
About 4.8% of people in this census tract live below the federal poverty line.
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Explore from here
Containing area
Gaston CountyOther census tracts in Gaston County
Census Tract 309.02Census Tract 313.01Census Tract 325.06Census Tract 325.05Census Tract 304.01Census Tract 317.04Census Tract 328.02Census Tract 325.07Census Tract 326Census Tract 316Census Tract 308.02Census Tract 333.12Census Tract 327.04Census Tract 302.05Census Tract 323.01Census Tract 318DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024