CENSUS TRACT
Census Tract 301
North Carolina · Caldwell County · 5,643 residents · 3.154 sq mi
Notable rankings
#65lowest low rent in NC#1804 US$606#387lowest low income in NC$46,628#419highest population in NC5,643#439lowest low home value in NC$158,000TRACT SHAPE · Caldwell County, NC
The short version
Census Tract 301 has notably lower household income than the US average, with a median household income of $46,628. Population has held roughly steady since 2020. Median home value has more than doubled since 2020, reaching $158,000. The poverty rate of 20.1% is well above the national figure.
At a glance
Lower income
below the US median
US median: $82,259
Mid-age
median age 40.0
US median: 38.9
Less educated
24% hold a bachelor's degree
US average: 36%
Less affordable
home values up 80%, inflation adjusted
US median home: $376,019
Section 01
Population & growth
Total population
5,643
−1%since 2020
from 5,710 in 2020
2020 – 2024
Population density
1,789 / sq mi
−1%since 2020
from 1,810 / sq mi in 2020
US average: 281
Median age
40.0
+7%since 2020
from 37.4 in 2020
US average: 38.9
Population, 2020 – 2024
20246K
Section 02
Income & economy
Median household income
$46,628
+34%inflation adjusted, since 2020
from $28,750 in 2020
US average: $82,259
2020 – 2024
Per capita income
$26,565
+60%since 2020
from $16,601 in 2020
US average: $44,673
Households earning $100K+
18.5%
+8.6 ptssince 2020
from 9.8% in 2020
US average: 53.3%
Poverty rate
20.1%
−0.8 ptssince 2020
from 20.9% in 2020
US average: 12.5%
Income inequality (Gini)
0.420
+3%since 2020
from 0.409 in 2020
US average: 0.476
Workforce by industry, 2024
Retail trade15.7%
Information10.4%
Wholesale trade7.3%
Transportation & warehousing6.4%
Finance & insurance3%
Professional, scientific, technical3%
Other services1.5%
Public administration1%
Agriculture, forestry, fishing0%
Construction0%
Manufacturing0%
Education & health services0%
Arts, entertainment, food0%
BARS: THIS PLACE · TICKS: US AVERAGE
Section 03
Housing
Median home value
$158,000
+80%inflation adjusted, since 2020
from $72,300 in 2020
US average: $376,019
2020 – 2024
Median gross rent
$606
−21%inflation adjusted, since 2020
from $631 in 2020
US average: $1,442
Owner-occupied
61.1%
+12.6 ptssince 2020
from 48.5% in 2020
38.9% rent
Vacancy rate
8.5%
−8.3 ptssince 2020
from 16.8% in 2020
US average: 10.0%
Owner cost-burdened
23.4%
+10.9 ptssince 2020
from 12.6% in 2020
US average: 22.9%
Renter cost-burdened
29.7%
−25.4 ptssince 2020
from 55.1% in 2020
US average: 47.4%
Afford Score
3.4
+35%since 2020
from 2.5 in 2020
2020 – 2024
RELATED:See current rent listings in Census Tract 301 on RentDataNow
Section 04
Race & ethnicity
2020
White, non-Hispanic47%(2,686)
Black27.3%(1,558)
Hispanic / Latino25.2%(1,439)
Asian0%(0)
Other0.5%(27)
Diversity Score80.1%(4,573)
2024
White, non-Hispanic56.1%(3,164)
Black11.7%(663)
Hispanic / Latino25.2%(1,424)
Asian2.7%(151)
Other4.3%(241)
Diversity Score75.7%(4,272)
Diversity Score
76
−5%since 2020
from 80 in 2020
2020 – 2024
Section 05
Education
Bachelor's degree or higher
23.8%
+8.6 ptssince 2020
from 15.3% in 2020
US average: 35.6%
High school or higher
87.6%
+6.9 ptssince 2020
from 80.7% in 2020
US average: 89.6%
Graduate degree
5.6%
+2.6 ptssince 2020
from 3.1% in 2020
US average: 14.0%
Section 06
Commute & transportation
Average commute
29.2 min
−2%since 2020
from 29.7 min in 2020
US average: 26.5
Drive alone to work
79.7%
+6.7 ptssince 2020
from 73.0% in 2020
US average: 68.9%
Carpooled to work
7.1%
−4.7 ptssince 2020
from 11.9% in 2020
US average: 8.5%
Public transit
0.0%
Unchangedsince 2020
from 0.0% in 2020
US average: 3.2%
Worked from home
12.2%
+8.4 ptssince 2020
from 3.8% in 2020
US average: 15.0%
Walked to work
0.8%
−2.9 ptssince 2020
from 3.7% in 2020
US average: 2.4%
Biked to work
0.0%
Unchangedsince 2020
from 0.0% in 2020
US average: 0.4%
No vehicle available
11.4%
−11.8 ptssince 2020
from 23.2% in 2020
US average: 8.3%
Section 07
Work & employment
Unemployment rate
2.6%
−5.1 ptssince 2020
from 7.7% in 2020
US average: 5.2%
Labor force participation
62.3%
+11.3 ptssince 2020
from 51.0% in 2020
US average: 63.5%
Self-employed
8.9%
−1.5 ptssince 2020
from 10.4% in 2020
US average: 13.1%
Management & professional
23.3%
+4.9 ptssince 2020
from 18.4% in 2020
US average: 42.5%
Section 08
People & community
Male
46.5%
+0.9 ptssince 2020
from 45.7% in 2020
Female
53.5%
−0.9 ptssince 2020
from 54.3% in 2020
Foreign born
13.0%
+3.5 ptssince 2020
from 9.5% in 2020
US average: 14.1%
Veterans
4.4%
−2.4 ptssince 2020
from 6.8% in 2020
US average: 6.2%
With a disability
17.0%
+2.4 ptssince 2020
from 14.6% in 2020
US average: 13.3%
Uninsured
17.0%
−11.9 ptssince 2020
from 28.9% in 2020
US average: 8.4%
Broadband at home
83.0%
+16.1 ptssince 2020
from 66.9% in 2020
US average: 91.0%
English only at home
71.0%
−8.5 ptssince 2020
from 79.4% in 2020
US average: 77.7%
Spanish at home
25.8%
+5.2 ptssince 2020
from 20.6% in 2020
US average: 13.6%
Drill deeper
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Places similar to Census Tract 301Head to head
Compare Census Tract 301 to nearby tracts
CENSUS TRACT 301 VS
Census Tract 305
Income$70,512+51%
Home value$238,400+51%
Population5,104−10%
SEE FULL COMPARISON →
CENSUS TRACT 301 VS
Census Tract 302
Income$55,386+19%
Home value$127,100−20%
Population5,365−5%
SEE FULL COMPARISON →
CENSUS TRACT 301 VS
Census Tract 303
Income$48,456+4%
Home value$148,800−6%
Population4,118−27%
SEE FULL COMPARISON →
CENSUS TRACT 301 VS
Census Tract 304
Income$41,180−12%
Home value$124,200−21%
Population4,188−26%
SEE FULL COMPARISON →
Frequently asked
How many people live in this census tract?
this census tract has about 5,643 residents according to the 2024 American Community Survey.
What is the median household income in this census tract?
The typical household in this census tract earns about $46,628 a year. Half of households make more than that, and half make less.
Is this census tract expensive?
In this census tract, the median home is worth about $158,000, and the typical rent is about $606 a month.
How educated are people in this census tract?
About 23.8% of adults age 25 and over in this census tract hold a bachelor's degree or higher.
What is the poverty rate in this census tract?
About 20.1% of people in this census tract live below the federal poverty line.
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Containing area
Caldwell CountyOther census tracts in Caldwell County
Census Tract 307Census Tract 309Census Tract 302Census Tract 305Census Tract 306Census Tract 312.02Census Tract 311Census Tract 313.01Census Tract 313.02Census Tract 304Census Tract 303Census Tract 308.02Census Tract 312.01Census Tract 308.01Census Tract 314.02Census Tract 314.01DATA: US CENSUS BUREAU ACS 5-YEAR + DECENNIAL CENSUS · UPDATED 2024